candle wick holders
Skip itSoft demand (-28.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Okay1,573.11avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.98–$24.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$8.96avg listing price — sweet spot $15–$100
Market size
Bad$89K$89K/yr · 109K searches
Growth
Bad-28.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, candle wick holders is a $89K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
candle wick holders market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $90K–$112K
- units × avg price
- Conversion rate
- 9.1%
- Avg BSR
- #140
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 3.2%
- Avg brand age
- 37 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
22 rising
Sellers
25
Top-5 brand share
63%
Top 20: 98%
Top-5 click share
57%
Top 20: 94%
Open market
31%
- DINGPAI19%
- ANTUNIHOD17%
- ABK12%
- RAPUDA8%
- MILIVIXAY7%
- EricX Light6%
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — -28.2% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×
Top candle wick holders search terms
- candle wick holders39K/yr
- wick holders for candle making29K/yr
- wick holder17K/yr
- candle wick holder10K/yr
- wick holders10K/yr
- candle wick holders for candle making4K/yr
Top candle wick holders products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wooden Candle Wick Holders Pack of 100pcs Wick Centering Devices Candle Wick Bars for Candle Making (7.1inch - 100pcs)
ANTUNIHOD$8.154.6★134 rev
DINGPAI Candle Wick Holder 20pcs Metal Candle Wick Centering Devices
DINGPAI$7.524.7★4,971 rev
ABK 36PCS Metal Candle Wick Holders for Candle Making Wick Centering Tools
ABK$10.284.6★161 rev
Candel Wick Holders 4.7 Inch Wick Holders for Candle Making 25 Pcs Metal Wick Centering Tool
RAPUDA$6.044.4★573 rev
DINGPAI 25pcs Metal Candle Wick Holder Candle Wick Centering Devices
DINGPAI$9.214.7★1,418 rev
Newest
by launch date
50 Pcs Wick Centering Tool Candle Wick Holders for Candle Making
FRCTLNKG$6.521 rev
100 Pcs Candle Wick Holders Wooden Candle Wick Centering Devices Bars Wax Stick Clips Center Tool for DIY Wax Crafting Material Supplies
Fyntave$6.211 rev
HAPY SHOP 100 Pieces Wooden Candle Wick Holders for Candle Making Candle Wick Centering Devices DIY Candle Making Tools (7 Inch 7 Holes)
HAPY SHOP$6.785 rev
Multiwins 130 Pcs Candle Wicks for Candle Making Kit: 100 Cotton & 30 Wood Wicks with Complete Tool Set (Wick Holders Wick Stickers Candle Tabs Tweezers Pen) for Soy Beeswax DIY Candles
multiwins$10.47531 rev
Adjustable Candle Wick Centering Stabilizer Tool Device for Jars Cups Containers DIY Candle Making Kit Supplies (4 Count)
Wick Set Go$12.1769 rev
Trending
90-day click momentum50 Pcs Wick Centering Tool Candle Wick Holders for Candle Making
FRCTLNKG$6.525.0★
100 Pcs Candle Wick Holders Wooden Candle Wick Centering Devices Bars Wax Stick Clips Center Tool for DIY Wax Crafting Material Supplies
Fyntave$6.214.0★
JEAWIWI 100 Pcs Cotton Candle Wicks 4 inch with Wick Stickers & Holders
JEAWIWI$7.594.5★
BOOWAN NICOLE Universal Wick Centering Setter Tool for Candle Making - Center & Set Wicks in 1 Second Wick Holder for Most Candle Jar & Refill Sizes (Pro A0399*1)
BOOWAN NICOLE$24.294.2★
HOUSEASSIST Candle Wick Centering Tool Adjustable Wick Holder for Candle Making - Keeps Wicks Straight & Centered Fits Most Candle Jars with 1.57-3.94 Inch DiameterNo Wax Melting Pot
HOUSEASSIST$15.783.5★
What buyers say about candle wick holders
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality”
“Easy to use”
“as advertised”
“Great value”
“It is very durable”
“Very sturdy”
“Works great”
“perfect size”
“It cuts clean”
“Had tutorials for how to make candles with it so you don't have to google anything”
What buyers complain about
“My only complaint is that some of the adhesive stickers arent very reliable”
“Too big”
“They burn with a very high flame”
“the wood wicks make an odd crackling sound”
“Not so easy”
“confusion among directions”
“is not very stable”
“can be a bit difficult to clean”
“Garbage”
“it was just wasting money”
Top return reasons
Common questions
- Is candle wick holders profitable to sell on Amazon United States?
- The niche generates $89K/yr across 27 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Skip it (46/100).
- How competitive is the candle wick holders niche?
- 22 brands and 25 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in candle wick holders?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Flammable. The return rate is 0.8%.
- When does demand for candle wick holders peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the candle wick holders niche?
- Listings span $3.98–$24.29; the average listing price is $8.96 (sweet spot $15–$100). The average incumbent carries 1,573 reviews — the moat a new listing must climb.