Candle Wick

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $314K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

2.9%

Market size, estimated

$314Ka year

Peak month

November2.4× the quietest month

Top search term

candle wicks842K searches a year

Listings sell for $7.22 on average, from $4.99 to $10.60. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $7.22 that is $43K to $58K a year per listing.

Average price

$7.22under the $15 to $100 sweet spot

Price range

$4.99–$10.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

$43K–$58K

Returns

1.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Candle Making. It carries 3,956 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#15in Candle Making

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

3,956per listing

Listings tracked

19

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months