candle painting kit
Skip itSoft demand (-70.0% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible65.09avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$24.54avg listing price — sweet spot $15–$100
Price range
Great$13.63–$40.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.2%return rate — above 5% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Bad$52K$52K/yr · 62K searches
Growth
Bad-70.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, candle painting kit is a $52K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
candle painting kit market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $37K–$49K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #277
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 4.0%
- Avg brand age
- 31 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
14
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
11%
- MTLEE47%
- Treela18%
- Nicpro10%
- VVF7%
- FansArriche5%
- Muloen3%
- Open — no brand owns it (5 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 75 weeks — -70.0% search growth over the last 90 days.Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 5.8×
Top candle painting kit search terms
- candle painting kit33K/yr
- candle decorating kit12K/yr
- candle painting13K/yr
- candle painting kit for adults4K/yr
Top candle painting kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MTLEE 78 Pcs DIY Candle Painting Kit Include 12 White Taper Candles 60 Colored Tealight Candles 6 Paint Brushes for Crafts Birthday Wedding Party Favors(Multi Color)
MTLEE$25.213.6★76 rev
Treela 42 Pcs DIY Candle Painting Kit Include 12 White Taper Candles 12 Vibrant Colors Candle Wax Pen 6 Floral Painting Stencils 6 Paint Brushes 6 Sponge Block for Craft Birthday Wedding Holiday Party
Treela$25.064.1★6 rev
MTLEE 72 Pcs DIY Candle Painting Kit for Adults Include 6 Pcs 2x 5 White Pillar Candles 60 Colored Tealight Candles and 6 Paint Brushes for Spring Tea Party Crafts Wedding Birthday Party Favors
MTLEE$27.583.4★80 rev
Nicpro Candle Wax Pen 24 Colors 3D Candle Paint Include Glitter Silver Gold Safe DIY Candle Making & Painting Kit Dry Fast Vibrant Colors Wax Paint for Birthday Holidays Wedding Party (1 oz 30 ml)
Nicpro$29.074.5★179 rev
MTLEE 48 Pcs DIY Candle Painting Kit Include White Candles Colorful Acrylic Paint Strips and Paintbrushes for Crafts Making Wedding Birthday Party Centerpiece (Pillar)
MTLEE$25.684.0★26 rev
Newest
by launch date
FansArriche Candle Paint 20 Colors Candle Wax Pen Set for Candle Making DIY Candle Painting Kit for Holiday & Party Decorations (15 ml/ 0.5 oz)
FansArriche$21.5325 rev
Candle Wax Pen 26 Colors Set - 3D Candle Paint with Glitter Gold Silver Smooth Drawing Wax Pen for DIY Candle Making Birthday Wedding Party Non-Toxic Fast-Drying Long-Lasting Color - 0.35oz/10ml
Muloen$18.8912 rev
MTLEE 90 Pcs DIY Candle Painting Kit Include 8 Pastel Taper Candles 70 Colored Tealight Candles 12 Paint Brushes for Tea Party Centerpiece Crafts Birthday Wedding Party Favors
MTLEE$22.541 rev
Crtiin 48 Pcs Candle Wax Pen 24 Vibrant Colors Candle Paint Set 10 ml Painting Pen Decorating Kit Beginner-Friendly for Festival Birthday Decorating Blessing Writing & DIY Crafts
Crtiin$28.983 rev
Treela 84 Pcs DIY Candle Painting Craft Kit 6 White Pillar Candles 60 Flower Stencils 6 Colorful Acrylic Paint Strips 6 Paintbrushes and 6 Sponges for Crafts Birthday Holiday Wedding Tea Party Favors
Treela$34.400 rev
Trending
90-day click momentumCrtiin 48 Pcs Candle Wax Pen 24 Vibrant Colors Candle Paint Set 10 ml Painting Pen Decorating Kit Beginner-Friendly for Festival Birthday Decorating Blessing Writing & DIY Crafts
Crtiin$28.985.0★
FansArriche Candle Paint 20 Colors Candle Wax Pen Set for Candle Making DIY Candle Painting Kit for Holiday & Party Decorations (15 ml/ 0.5 oz)
FansArriche$21.534.1★
MTLEE 90 Pcs DIY Candle Painting Kit Include 8 Pastel Taper Candles 70 Colored Tealight Candles 12 Paint Brushes for Tea Party Centerpiece Crafts Birthday Wedding Party Favors
MTLEE$22.545.0★
Candle Wax Pen 26 Colors Set - 3D Candle Paint with Glitter Gold Silver Smooth Drawing Wax Pen for DIY Candle Making Birthday Wedding Party Non-Toxic Fast-Drying Long-Lasting Color - 0.35oz/10ml
Muloen$18.894.2★
Treela 84 Pcs DIY Candle Painting Craft Kit 6 White Pillar Candles 60 Flower Stencils 6 Colorful Acrylic Paint Strips 6 Paintbrushes and 6 Sponges for Crafts Birthday Holiday Wedding Tea Party Favors
Treela$34.400.0★
What buyers say about candle painting kit
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“There easy to use when following the instructions”
“So much fun”
“Great scents”
“the paint comes out smoothly without making a mess”
“Great Quality”
“Value for your money”
“As described”
“there are enough choices to make a variety of designs”
“The dry time is rather quick”
What buyers complain about
“paint immediately flowed out”
“There's a really strong chemical odor”
“and they definitely do not work for that”
“hard to dye”
“Mine are extra thick”
“Money badly spent”
“the low quality of the delivered product”
“They were shorter than I wanted”
“I don't care for the stickiness at all”
“the tea lights were erupting in flames”
Top return reasons
Common questions
- Is candle painting kit profitable to sell on Amazon United States?
- The niche generates $52K/yr across 22 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -70.0%. Flapen's verdict: Skip it (44/100).
- How competitive is the candle painting kit niche?
- 11 brands and 14 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in candle painting kit?
- Top complaints mined from reviews: Paint Quality, Smell, Functionality-Overall. The return rate is 3.2%.
- When does demand for candle painting kit peak?
- Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 5.8× the quietest.
- What does it cost to enter the candle painting kit niche?
- Listings span $13.63–$40.94; the average listing price is $24.54 (sweet spot $15–$100). The average incumbent carries 65 reviews — the moat a new listing must climb.