Candle Beads

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

130K

Growth, 90 days vs prior 90

-27.4%

Conversion, latest week

0.8%

Market size, estimated

$24Ka year

Peak month

December3.4× the quietest month

Top search term

sand wax67K searches a year

Listings sell for $24.09 on average, from $6.65 to $53.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.09 that is $0 to $2K a year per listing.

Average price

$24.09inside the $15 to $100 sweet spot

Price range

$6.65–$53.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #141 within Candle Making. It carries 259 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#141in Candle Making

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

259per listing

Listings tracked

30

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

35 months