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Button Maker

Maybe

Shoppers spend an estimated $2.3M a year here. But buyers convert on only 1.5% of searches, so Button Maker is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$2.3M/yr3.4M searches / yr
90-day growth
+1.2%search demand this quarter
Competition
60%top-5 click share · 14 brands · 25 sellers

Flapen Score

Button Maker against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Button Maker is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Button Maker market on Amazon at a glance

Shoppers on Amazon United States searched for Button Maker 3.4M times last year and spent an estimated $2.3M. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months
3.4M
Growth, 90 days vs prior 90
+1.2%
Conversion, latest week
1.5%
Market size, estimated
$2.3Ma year
Peak month
December2.1× the quietest month
Top search term
button maker1.2M searches a year

02 · Price

A sale here is worth $45.76.

Listings sell for $45.76 on average, from $16.78 to $118.19. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $45.76 that is $229K to $275K a year per listing.

Average price
$45.76inside the $15 to $100 sweet spot
Price range
$16.78–$118.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
5,000–6,000
Revenue per listing a year
$229K–$275K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,287 within Scrapbooking & Stamping. It carries 764 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,287in Scrapbooking & Stamping
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
764per listing
Listings tracked
22

04 · Newcomers

11 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
11Amazon's first-year sales bar
Average brand age
32 months

Products

Top Button Maker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

25

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

18%

  • Brand 137%
  • Brand 215%
  • Brand 314%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (8 brands, 18%)

Demand

Button Maker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Button Maker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • button maker1.2M/yr
  • pin maker927K/yr
  • button maker machine450K/yr
  • pin maker machine178K/yr
  • badge maker63K/yr
  • button press64K/yr
  • button pin maker50K/yr
  • pin maker machine kit62K/yr
  • vevor button maker36K/yr
  • button machine33K/yr

Reviews and returns

What reviews say buyers love and hate about Button Maker

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Touch/Button Controls”
18%of negative reviews mention “Touch/Button Controls”
3.0%of orders come back
“The buttons are a little bigger than expected”
A buyer, on “Touch/Button Controls”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Button Maker questions

Answered from the same tracked data.