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Burnt Orange Paint

Fail

The average product has 20,996 reviews to catch up to, so Burnt Orange Paint is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$105K/yr185K searches / yr
90-day growth
+19.9%search demand this quarter
Competition
61%top-5 click share · 12 brands · 71 sellers

Flapen Score

Burnt Orange Paint against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Burnt Orange Paint is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Burnt Orange Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Burnt Orange Paint 185K times last year and spent an estimated $105K. The top 5 brands take 88% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
185K
Growth, 90 days vs prior 90
+19.9%
Conversion, latest week
8.9%
Market size, estimated
$105Ka year
Peak month
October6.4× the quietest month
Top search term
orange paint72K searches a year

02 · Price

A sale here is worth $6.40.

Listings sell for $6.40 on average, from $0.58 to $20.50. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $6.40 that is $5K to $6K a year per listing.

Average price
$6.40under the $15 to $100 sweet spot
Price range
$0.58–$20.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$5K–$6K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #68 within Painting. It carries 20,996 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#68in Painting
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
20,996per listing
Listings tracked
24

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Burnt Orange Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

71

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

8%

  • Brand 152%
  • Brand 215%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 8%)

Demand

Burnt Orange Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25DecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 6.4×

Search terms

Top Burnt Orange Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange paint72K/yr
  • orange acrylic paint56K/yr
  • burnt orange paint11K/yr
  • acrylic paint orange12K/yr
  • burnt orange acrylic paint8K/yr
  • apple barrel acrylic paint orange5K/yr
  • orange craft paint7K/yr
  • orange paint acrylic5K/yr
  • pumpkin orange acrylic paint5K/yr
  • pumpkin orange paint3K/yr

Reviews and returns

What reviews say buyers love and hate about Burnt Orange Paint

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Color”
47%of negative reviews mention “Paint Quality”
0.7%of orders come back
“GARBAGE PAINT”
A buyer, on “Paint Quality”47% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Burnt Orange Paint questions

Answered from the same tracked data.