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Bulk Keychains

Maybe

The top 5 brands take only 37% of clicks. But buyers convert on only 1.0% of searches, so Bulk Keychains is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 46
Market size
$106K/yr825K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
33%top-5 click share · 56 brands · 79 sellers

Flapen Score

Bulk Keychains against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Bulk Keychains is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulk Keychains market on Amazon at a glance

Shoppers on Amazon United States searched for Bulk Keychains 825K times last year and spent an estimated $106K. The top 5 brands take 37% of clicks. Demand peaks in May. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 825K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
825K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
1.0%
Market size, estimated
$106Ka year
Peak month
May1.6× the quietest month
Top search term
keychains bulk245K searches a year

02 · Price

A sale here is worth $13.07.

Listings sell for $13.07 on average, from $3.95 to $60.67. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $13.07 that is $3K to $7K a year per listing.

Average price
$13.07under the $15 to $100 sweet spot
Price range
$3.95–$60.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #659 within Jewelry Findings. It carries 1,847 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
98%
Out of stock, average day
1.3%
Average rank
#659in Jewelry Findings
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,847per listing
Listings tracked
66

04 · Newcomers

10 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
10Amazon's first-year sales bar
Average brand age
26 months

Products

Top Bulk Keychains products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

56 falling

Sellers

79

Top-5 brand share

37%

Top 20: 73%

Top-5 click share

33%

Top 20: 69%

Open market

58%

  • Brand 19%
  • Brand 27%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Bulk Keychains search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: May · busiest ÷ quietest = 1.6×

Search terms

Top Bulk Keychains search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • keychains bulk245K/yr
  • bulk keychains149K/yr
  • keychain bulk106K/yr
  • key chains bulk106K/yr
  • key chain bulk40K/yr
  • bulk key chains30K/yr
  • bulk keychain29K/yr
  • mini keychains22K/yr
  • tiny keychain15K/yr
  • keychain accessories bulk16K/yr

Reviews and returns

What reviews say buyers love and hate about Bulk Keychains

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
1.1%of orders come back
“BUT A LITTLE LARGE”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bulk Keychains questions

Answered from the same tracked data.