brutfuner colored pencils
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$25.02avg listing price — sweet spot $15–$100
Price range
Great$11.50–$35.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,602avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$52K$52K/yr · 76K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, brutfuner colored pencils is a $52K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
brutfuner colored pencils market data
- Units sold / yr
- 3K–3K
- avg 500–750/product
- Revenue / yr
- $63K–$75K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 60 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Ohuhu78%
- KALOUR15%
- SJ STAR-JOY7%
Demand
Weekly Amazon search volume, last 14 weeks — -6.2% search growth over the last 90 days.Top brutfuner colored pencils search terms
- ohuhu colored pencils46K/yr
- nyoni colored pencils3K/yr
- ohuhu pencils5K/yr
- schpirerr farben colored pencils3K/yr
- star joy colored pencils4K/yr
- oil pencils for artists4K/yr
- 150 colored pencils3K/yr
- colored pencils 1204K/yr
- ohuhu oil based colored pencils2K/yr
Top brutfuner colored pencils products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ohuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.824.6★851 rev
KALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.944.8★3,205 rev
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.844.6★2,279 rev
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.504.7★12,073 rev
Newest
by launch dateOhuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.82851 rev
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.5012,073 rev
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.842,279 rev
KALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.943,205 rev
Trending
90-day click momentumKALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.944.8★
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.844.6★
Ohuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.824.6★
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.504.7★
What buyers say about brutfuner colored pencils
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing colors”
“Good quality pencils”
“Good Value”
“great pencils”
“They are smooth”
“making it easy to keep everything neat”
“drawing has become my hobby of choice”
“As advertised”
“easy to sharpen”
“No breakage yet”
What buyers complain about
“Colors not as strong”
“Not as great as they were made to seem”
“Does not sharpen good”
“some of themare extremely brittle”
“Not durable”
“little cheaper”
“seem to have been used”
“small”
“VERY DRY SPECIALLY FOR SHADING”
“they didnt come secure at all”
Top return reasons
Common questions
- Is brutfuner colored pencils profitable to sell on Amazon United States?
- The niche generates $52K/yr across 4 tracked products. 90-day search growth is -6.2%. Flapen's verdict: Skip it (30/100).
- How competitive is the brutfuner colored pencils niche?
- 3 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in brutfuner colored pencils?
- Top complaints mined from reviews: Color, Quality-Overall, Sharpness. The return rate is 0.9%.
- What does it cost to enter the brutfuner colored pencils niche?
- Listings span $11.50–$35.82; the average listing price is $25.02 (sweet spot $15–$100). The average incumbent carries 4,602 reviews — the moat a new listing must climb.