Brown Wrapping Paper

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.2M a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

+18.3%

Conversion, latest week

8.8%

Market size, estimated

$4.2Ma year

Peak month

December3.5× the quietest month

Top search term

brown paper roll429K searches a year

Listings sell for $17.25 on average, from $5.31 to $29.92. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At $17.25 that is $173K to $216K a year per listing.

Average price

$17.25inside the $15 to $100 sweet spot

Price range

$5.31–$29.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

10,000–12,500

Revenue per listing a year

$173K–$216K

Returns

2.1%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Paper & Paper Crafts. It carries 7,037 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#7in Paper & Paper Crafts

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

7,037per listing

Listings tracked

21

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

47 months