Brown Vinyl
FailShoppers spend an estimated $21K a year here, so Brown Vinyl is a Fail.
- Flapen Score
- 31 / 100Ranks 4,411 of 4,656 Arts, Crafts & Sewing niches · −15 vs the category median of 4631
- Market size
- $21K/yr55K searches / yr
- 90-day growth
- +3.5%search demand this quarter
- Competition
- 68%top-5 click share · 8 brands · 14 sellers
Flapen Score
Brown Vinyl against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Brown Vinyl is stronger. Inside it, weaker.
Market
The Brown Vinyl market on Amazon at a glance
Shoppers on Amazon United States searched for Brown Vinyl 55K times last year and spent an estimated $21K. The top 5 brands take 91% of clicks. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- +3.5%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $21Ka year
- Top search term
- brown vinyl23K searches a year
02 · Price
A sale here is worth $10.07.
Listings sell for $10.07 on average, from $7.15 to $18.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $10.07 that is $3K to $5K a year per listing.
- Average price
- $10.07under the $15 to $100 sweet spot
- Price range
- $7.15–$18.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
47% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #160 within Adhesives. It carries 1,622 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 47%
- Prime listings
- 100%
- Out of stock, average day
- 6.3%
- Average rank
- #160in Adhesives
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 1,622per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Brown Vinyl products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cricut Value Permanent Vinyl Brown (12 in x 10 ft)
- Price
- $8.83
- Rating
- 4.5/5
- Reviews
- 4,644
- Age
- 1y ago

VViViD Brown Matte DECO65 Permanent Adhesive Craft Vinyl for Cricut Silhouette & Cameo (12 x 7ft)
- Price
- $7.79
- Rating
- 4.1/5
- Reviews
- 344
- Age
- 8mo ago

12 x 10 Ft Roll of Oracal 631 Vinyl for Craft Cutters and Vinyl Sign Cutters (Brown)
- Price
- $8.80
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 9y ago

TECKWRAP 001 Vinyl Matte Permanent Adhesive Vinyl for Craft Decal Projects 12 x 10ft Matte Coffee Brown
- Price
- $11.76
- Rating
- 4.7/5
- Reviews
- 1,592
- Age
- 4y ago

Huaxing Matte Brown Permanent Vinyl 12 x 50FT Permanent Adhesive Vinyl Roll for All Cutting Machines Signs Craft Die Cutters
- Price
- $18.55
- Rating
- 4.6/5
- Reviews
- 4,663
- Age
- 3y ago
Trending
estimated 90-day click momentum
ORACAL 651 Matte Brown Vinyl Durable Roll Easy to Weed Permanent Adhesive Craft Vinyl for Plotting Machines Decals & DIY Projects 12 x 6ft + Transfer Tape 12 x 24
- Price
- $8.92
- Rating
- 4.3/5
- Reviews
- 36
- Age
- 5mo ago

VViViD Brown Matte DECO65 Permanent Adhesive Craft Vinyl for Cricut Silhouette & Cameo (12 x 7ft)
- Price
- $7.79
- Rating
- 4.1/5
- Reviews
- 344
- Age
- 8mo ago

Glossy Brown Permanent Vinyl Roll for Cutting Machine Lya Vinyl 12 x 12Ft Permanent Outdoor Adhesive Vinyl Roll for Decor Sticker Party Decoration
- Price
- $8.55
- Rating
- 4.5/5
- Reviews
- 5,977
- Age
- 4y ago

ORACAL 651 Matte Brown Vinyl Durable Roll Easy to Weed Permanent Adhesive Craft Vinyl for Plotting Machines Decals & DIY Projects 12 x 10ft
- Price
- $11.50
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 10mo ago

Cricut Value Iron-On Brown (12 in x 5 ft)
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 3,690
- Age
- 1y ago
Newest
by launch date
ORACAL 651 Matte Brown Vinyl Durable Roll Easy to Weed Permanent Adhesive Craft Vinyl for Plotting Machines Decals & DIY Projects 12 x 6ft + Transfer Tape 12 x 24
- Price
- $8.92
- Rating
- 4.3/5
- Reviews
- 36
- Age
- 5mo ago

VViViD Brown Matte DECO65 Permanent Adhesive Craft Vinyl for Cricut Silhouette & Cameo (12 x 7ft)
- Price
- $7.79
- Rating
- 4.1/5
- Reviews
- 344
- Age
- 8mo ago

ORACAL 651 Matte Brown Vinyl Durable Roll Easy to Weed Permanent Adhesive Craft Vinyl for Plotting Machines Decals & DIY Projects 12 x 10ft
- Price
- $11.50
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 10mo ago

Luomorgo Brown Permanent Vinyl Roll 12 x 5FT
- Price
- $7.38
- Rating
- 4.2/5
- Reviews
- 35
- Age
- 1y ago

Cricut Value Iron-On Brown (12 in x 5 ft)
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 3,690
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
14
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 100%
Open market
5%
- Cricut42%
- ORACAL20%
- VViViD18%
- TECKWRAP6%
- Huaxing5%
- Lya Vinyl4%
- Open — no brand owns it (2 brands, 5%)
Demand
Brown Vinyl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked
Search terms
Top Brown Vinyl search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- brown vinyl23K/yr
- brown permanent vinyl15K/yr
- brown vinyl for cricut8K/yr
- brown vinyl wrap6K/yr
- brown cricut vinyl4K/yr
Reviews and returns
What reviews say buyers love and hate about Brown Vinyl
We read the reviews and the return reasons for every product selling here.
“the adhesion was extremely poor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Vinyl questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









