Skip to content

Brown Fur

Fail

Shoppers spend an estimated $37K a year here, so Brown Fur is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$37K/yr94K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
51%top-5 click share · 20 brands · 25 sellers

Flapen Score

Brown Fur against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Brown Fur is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Fur market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Fur 94K times last year and spent an estimated $37K. The top 5 brands take 71% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
2.8%
Market size, estimated
$37Ka year
Top search term
brown fur38K searches a year

02 · Price

A sale here is worth $14.01.

Listings sell for $14.01 on average, from $5.14 to $33.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $14.01 that is $0 to $1K a year per listing.

Average price
$14.01under the $15 to $100 sweet spot
Price range
$5.14–$33.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #910 within Fabric. It carries 585 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
97%
Out of stock, average day
1.7%
Average rank
#910in Fabric
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
585per listing
Listings tracked
32

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Brown Fur products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

25

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

51%

Top 20: 87%

Open market

25%

  • Brand 136%
  • Brand 214%
  • Brand 312%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Brown Fur search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 3.3× · 9 of 12 months tracked

Search terms

Top Brown Fur search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown fur38K/yr
  • brown faux fur19K/yr
  • brown fur fabric16K/yr
  • brown faux fur fabric10K/yr
  • faux fur brown7K/yr
  • faux fur fabric brown4K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Fur

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
16%of negative reviews mention “Quality-Overall”
6.5%of orders come back
“Look cheap”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Brown Fur questions

Answered from the same tracked data.