Brown Face Paint
FailShoppers spend an estimated $34K a year here, so Brown Face Paint is a Fail.
- Flapen Score
- 49 / 100Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 4649
- Market size
- $34K/yr30K searches / yr
- 90-day growth
- +21.1%search demand this quarter
- Competition
- 59%top-5 click share · 12 brands · 33 sellers
Flapen Score
Brown Face Paint against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Brown Face Paint is stronger. Inside it, weaker.
Market
The Brown Face Paint market on Amazon at a glance
Shoppers on Amazon United States searched for Brown Face Paint 30K times last year and spent an estimated $34K. The top 5 brands take 77% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 13.3% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- +21.1%
- Conversion, latest week
- 13.3%
- Market size, estimated
- $34Ka year
- Top search term
- brown face paint25K searches a year
02 · Price
A sale here is worth $8.60.
Listings sell for $8.60 on average, from $4.46 to $17.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $8.60 that is $0 to $860 a year per listing.
- Average price
- $8.60under the $15 to $100 sweet spot
- Price range
- $4.46–$17.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$860
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #72 within Face Painting. It carries 7,230 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 22.0%
- Average rank
- #72in Face Painting
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 7,230per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Brown Face Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
33
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
15%
- Brand 119%
- Brand 217%
- Brand 316%
- Brand 416%
- Brand 59%
- Brand 67%
- Open — no brand owns it (6 brands, 15%)
Demand
Brown Face Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 12.9× · 8 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Brown Face Paint
We read the reviews and the return reasons for every product selling here.
“The colors are very light”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Face Paint questions
Answered from the same tracked data.