Brown Fabric
FailShoppers spend an estimated $31K a year here, so Brown Fabric is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $31K/yr113K searches / yr
- 90-day growth
- -10.8%search demand this quarter
- Competition
- 45%top-5 click share · 26 brands · 35 sellers
Flapen Score
Brown Fabric against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Brown Fabric is stronger. Inside it, weaker.
Market
The Brown Fabric market on Amazon at a glance
Shoppers on Amazon United States searched for Brown Fabric 113K times last year and spent an estimated $31K. The top 5 brands take 54% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- -10.8%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $31Ka year
- Top search term
- brown fabric68K searches a year
02 · Price
A sale here is worth $10.98.
Listings sell for $10.98 on average, from $4.92 to $33.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.98 that is $0 to $1K a year per listing.
- Average price
- $10.98under the $15 to $100 sweet spot
- Price range
- $4.92–$33.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #421 within Fabric. It carries 849 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 5.5%
- Average rank
- #421in Fabric
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 849per listing
- Listings tracked
- 34
04 · Newcomers
1 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Brown Fabric products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SINGER Fabrics 100% Cotton Quilting and Crafting Fabric for Sewing 44 Inch Wide Chocolate Brown Solid 2 Yard Precut
- Price
- $9.55
- Rating
- 4.6/5
- Reviews
- 2,559
- Age
- 2y ago

EOVEA - Cotton Polyester Fabric by The Yard 60 Wide Broadcloth Fabric Soft Lightweight & Breathable Material for Lining Curtains Bedding Skirts Sewing Projects (Brown 1 Yard)
- Price
- $8.74
- Rating
- 4.6/5
- Reviews
- 373
- Age
- 1y ago

XSEINO Chocolate Brown Large Felt Fabric 72 X 36 (2 Square Yards) 1.4 mm Thick Soft Felt Fabric Sheet for Crafts Brown Series Colors Soft Nonwoven Fabric Fit for Decoration Sewing DIY Crafts
- Price
- $12.90
- Rating
- 4.6/5
- Reviews
- 203
- Age
- 9mo ago

VACVELT Charmeuse Satin Fabric by The Yard 60 Inch Wide Chocolate Brown Satin Fabric Shiny & Soft Cloth Fabric Silky Satin Fabric for Bridal Dress Wedding Decorations Crafts Sewing (1 Yard)
- Price
- $5.78
- Rating
- 4.4/5
- Reviews
- 1,784
- Age
- 2y ago

PATIKIL Cotton Fabric Bundles 7 Pcs 10 x 10 Inch Fat Quarter Solid Color Precut Fabric Squares for Sewing Patchwork Quilting DIY Crafts Brown
- Price
- $8.55
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 1y ago
Trending
estimated 90-day click momentum
MITINU Chocolate Brown Fabric Sheet 72 X 36 1.4mm Thick Large Soft Durable Flexible Craft Felt by The Yard Nonwoven Fabric for DIY Sewing Arts and Crafts Decoration Projects
- Price
- $12.87
- Rating
- 4.2/5
- Reviews
- 18
- Age
- 4mo ago

Connecting Threads 3 Yard Cut 100% American-Grown Cotton Brown Quilting Fabric 44 Wide by 3 yd for Quilting Sewing and Crafts (Weathered Tonals Espresso)
- Price
- $33.08
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 2y ago

AOOSA 7pcs Fabric Bundles Squares 20 x 20 100% Cotton Quilting Fabric Bundles Floral Precut Squares Patchwork for Sewing Quilting DIY Crafts Brown
- Price
- $7.73
- Rating
- 4.5/5
- Reviews
- 303
- Age
- 10mo ago

Cotton Polyester Fabric by The Yard - 60 Wide Broadcloth Fabric Soft Breathable Material - for Lining&Clothes Sewing (Brown 1 Yard)
- Price
- $6.77
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 5mo ago

Homiest Pure Cotton Fabric by The Yard 1 Yard x 60 Inch Chocolate Brown Cotton Broadcloth Fabric Soft & Breathable Suitable for Quilting Backing Lining Embroidery Sewing Apparel Cloth Craft
- Price
- $6.98
- Rating
- 4.2/5
- Reviews
- 75
- Age
- 5mo ago
Newest
by launch date
MITINU Chocolate Brown Fabric Sheet 72 X 36 1.4mm Thick Large Soft Durable Flexible Craft Felt by The Yard Nonwoven Fabric for DIY Sewing Arts and Crafts Decoration Projects
- Price
- $12.87
- Rating
- 4.2/5
- Reviews
- 18
- Age
- 4mo ago

Cotton Polyester Fabric by The Yard - 60 Wide Broadcloth Fabric Soft Breathable Material - for Lining&Clothes Sewing (Brown 1 Yard)
- Price
- $6.77
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 5mo ago

Homiest Pure Cotton Fabric by The Yard 1 Yard x 60 Inch Chocolate Brown Cotton Broadcloth Fabric Soft & Breathable Suitable for Quilting Backing Lining Embroidery Sewing Apparel Cloth Craft
- Price
- $6.98
- Rating
- 4.2/5
- Reviews
- 75
- Age
- 5mo ago

HHZZMIAO Cotton Polyester Broadcloth Fabric 57 Wide by The Yard Soft Lightweight & Breathable Material for Sewing Lining Curtains Bedding & DIY Projects (Brown 1 Yard)
- Price
- $6.76
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 6mo ago

XSEINO Chocolate Brown Large Felt Fabric 108 X 36 (3 Square Yards) 1.4 mm Thick Soft Felt Fabric Sheet for Crafts Brown Series Colors Soft Nonwoven Fabric Fit for Decoration Sewing DIY Crafts
- Price
- $16.97
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
35
Est. top-5 brand share
54%
Top 20: 95%
Est. top-5 click share
45%
Top 20: 87%
Open market
40%
- SINGER15%
- XSEINO15%
- EOVEA9%
- VACVELT8%
- PATIKIL7%
- KEPYDRMTF6%
Demand
Brown Fabric search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6× · 9 of 12 months tracked
Search terms
Top Brown Fabric search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- brown fabric68K/yr
- brown cotton fabric12K/yr
- brown fabric by the yard12K/yr
- dark brown fabric7K/yr
- light brown fabric7K/yr
- brown cloth7K/yr
Reviews and returns
What reviews say buyers love and hate about Brown Fabric
We read the reviews and the return reasons for every product selling here.
“The thread was already coming loose as in you can tell where the material was cut from”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Fabric questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









