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Board Game Storage

Fail

Demand is soft, at -26.1% this quarter, so Board Game Storage is a Fail.

Flapen Score
39
39 / 100
Ranks 3,666 of 4,656 Arts, Crafts & Sewing niches · −7 vs the category median of 46
Market size
$492K/yr855K searches / yr
90-day growth
-26.1%search demand this quarter
Competition
71%top-5 click share · 10 brands · 26 sellers

Flapen Score

Board Game Storage against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Board Game Storage is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Board Game Storage market on Amazon at a glance

Shoppers on Amazon United States searched for Board Game Storage 855K times last year and spent an estimated $492K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 855K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $492K a year.

Searches, last 12 months
855K
Growth, 90 days vs prior 90
-26.1%
Conversion, latest week
1.5%
Market size, estimated
$492Ka year
Peak month
January2.6× the quietest month
Top search term
board game storage314K searches a year

02 · Price

A sale here is worth $37.86.

Listings sell for $37.86 on average, from $18.25 to $125.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $37.86 that is $38K to $47K a year per listing.

Average price
$37.86inside the $15 to $100 sweet spot
Price range
$18.25–$125.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$38K–$47K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #271 within Organization, Storage & Transport. It carries 783 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#271in Organization, Storage & Transport
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
783per listing
Listings tracked
14

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Board Game Storage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

26

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

10%

  • Brand 144%
  • Brand 214%
  • Brand 310%
  • Brand 410%
  • Brand 58%
  • Brand 64%
  • Open — no brand owns it (4 brands, 10%)

Demand

Board Game Storage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Board Game Storage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • board game storage314K/yr
  • game storage94K/yr
  • board game organizer81K/yr
  • board game storage containers73K/yr
  • board game organizers and storage53K/yr
  • game organizers and storage42K/yr
  • game storage containers31K/yr
  • game board storage26K/yr
  • game organizer27K/yr
  • board games storage20K/yr

FAQ

Common Board Game Storage questions

Answered from the same tracked data.