Blue Thread

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

+15.2%

Conversion, latest week

12.0%

Market size, estimated

$55Ka year

Top search term

blue thread26K searches a year

Listings sell for $8.85 on average, from $3.95 to $22.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $8.85 that is $885 to $2K a year per listing.

Average price

$8.85under the $15 to $100 sweet spot

Price range

$3.95–$22.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$885–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #185 within Thread & Floss. It carries 3,502 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#185in Thread & Floss

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,502per listing

Listings tracked

33

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

62 months