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Blue Htv

Fail

The average product has 9,174 reviews to catch up to, so Blue Htv is a Fail.

Flapen Score
48
48 / 100
Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 46
Market size
$185K/yr129K searches / yr
90-day growth
+18.3%search demand this quarter
Competition
55%top-5 click share · 8 brands · 12 sellers

Flapen Score

Blue Htv against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Blue Htv is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Htv market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Htv 129K times last year and spent an estimated $185K. The top 5 brands take 87% of clicks. Demand peaks in Sep–Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.3% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+18.3%
Conversion, latest week
12.3%
Market size, estimated
$185Ka year
Peak month
September1.8× the quietest month
Top search term
blue iron on vinyl25K searches a year

02 · Price

A sale here is worth $11.63.

Listings sell for $11.63 on average, from $6.72 to $24.97. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $11.63 that is $6K to $9K a year per listing.

Average price
$11.63under the $15 to $100 sweet spot
Price range
$6.72–$24.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #16 within Sewing Notions & Supplies. It carries 9,174 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#16in Sewing Notions & Supplies
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
9,174per listing
Listings tracked
28

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Blue Htv products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

12

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

6%

  • Brand 126%
  • Brand 220%
  • Brand 318%
  • Brand 413%
  • Brand 510%
  • Brand 67%
  • Open — no brand owns it (2 brands, 6%)

Demand

Blue Htv search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 1.8×

Search terms

Top Blue Htv search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue iron on vinyl25K/yr
  • blue htv24K/yr
  • royal blue htv14K/yr
  • blue heat transfer vinyl12K/yr
  • blue htv vinyl11K/yr
  • royal blue iron on vinyl8K/yr
  • royal blue heat transfer vinyl5K/yr
  • heat transfer vinyl blue5K/yr
  • blue htv heat transfer vinyl5K/yr
  • iron on vinyl blue5K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Htv

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Color”
16%of negative reviews mention “Adhesion/Stickiness”
2.8%of orders come back
“Defective adhesive”
A buyer, on “Adhesion/Stickiness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blue Htv questions

Answered from the same tracked data.