Blue Clay Beads
FailPrices span $4.71–$13.63, mostly outside the sweet spot, so Blue Clay Beads is a Fail.
- Flapen Score
- 41 / 100Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 4641
- Market size
- $16K/yr19K searches / yr
- 90-day growth
- +17.1%search demand this quarter
- Competition
- 64%top-5 click share · 13 brands · 15 sellers
Flapen Score
Blue Clay Beads against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Blue Clay Beads is stronger. Inside it, weaker.
Market
The Blue Clay Beads market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Clay Beads 19K times last year and spent an estimated $16K. The top 5 brands take 80% of clicks. Demand peaks in Jul–Sep–Nov. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- +17.1%
- Conversion, latest week
- 11.2%
- Market size, estimated
- $16Ka year
- Peak month
- September2.8× the quietest month
- Top search term
- blue clay beads12K searches a year
02 · Price
A sale here is worth $7.42.
Listings sell for $7.42 on average, from $4.71 to $13.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $7.42 that is $742 to $2K a year per listing.
- Average price
- $7.42under the $15 to $100 sweet spot
- Price range
- $4.71–$13.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $742–$2K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,377 within Beading Supplies. It carries 547 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #1,377in Beading Supplies
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 547per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Blue Clay Beads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
15
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
15%
- Brand 129%
- Brand 220%
- Brand 319%
- Brand 47%
- Brand 55%
- Brand 64%
- Open — no brand owns it (7 brands, 15%)
Demand
Blue Clay Beads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Sep, Nov · busiest ÷ quietest = 2.8×
Search terms
Top Blue Clay Beads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blue clay beads12K/yr
- clay beads blue3K/yr
- royal blue clay beads2K/yr
- blue clay beads for bracelets2K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Clay Beads
We read the reviews and the return reasons for every product selling here.
“Color is Iffy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Clay Beads questions
Answered from the same tracked data.