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Blue Chunky Yarn

Maybe

Products sell for $30.14 on average, inside the sweet spot. But demand is soft, at -43.7% this quarter, so Blue Chunky Yarn is a Maybe.

Flapen Score
55
55 / 100
Top 13% of 4,656 Arts, Crafts & Sewing niches · +9 vs the category median of 46
Market size
$64K/yr33K searches / yr
90-day growth
-43.7%search demand this quarter
Competition
44%top-5 click share · 21 brands · 22 sellers

Flapen Score

Blue Chunky Yarn against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Blue Chunky Yarn is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Chunky Yarn market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Chunky Yarn 33K times last year and spent an estimated $64K. The top 5 brands take 64% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -43.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
-43.7%
Conversion, latest week
6.5%
Market size, estimated
$64Ka year
Top search term
royal blue chunky yarn16K searches a year

02 · Price

A sale here is worth $30.14.

Listings sell for $30.14 on average, from $5.70 to $44.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $30.14 that is $0 to $3K a year per listing.

Average price
$30.14inside the $15 to $100 sweet spot
Price range
$5.70–$44.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #439 within Knitting & Crochet. It carries 720 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
98%
Out of stock, average day
7.8%
Average rank
#439in Knitting & Crochet
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
720per listing
Listings tracked
41

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Blue Chunky Yarn products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

22

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

44%

Top 20: 77%

Open market

31%

  • Brand 116%
  • Brand 213%
  • Brand 313%
  • Brand 412%
  • Brand 59%
  • Brand 65%

Demand

Blue Chunky Yarn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '25NovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 6.2× · 8 of 12 months tracked

Search terms

Top Blue Chunky Yarn search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • royal blue chunky yarn16K/yr
  • light blue chunky yarn6K/yr
  • blue chunky yarn for hand knitting6K/yr
  • chunky blue yarn5K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Chunky Yarn

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
13%of negative reviews mention “Thickness”
1.3%of orders come back
“and not very thick”
A buyer, on “Thickness”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Blue Chunky Yarn questions

Answered from the same tracked data.