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Blue Beads

Maybe

The top 5 brands take only 47% of clicks. But shoppers spend an estimated $110K a year here, so Blue Beads is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 4,656 Arts, Crafts & Sewing niches · +7 vs the category median of 46
Market size
$110K/yr312K searches / yr
90-day growth
+9.5%search demand this quarter
Competition
35%top-5 click share · 52 brands · 55 sellers

Flapen Score

Blue Beads against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Blue Beads is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Beads market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Beads 312K times last year and spent an estimated $110K. The top 5 brands take 47% of clicks. Demand peaks in Nov. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
312K
Growth, 90 days vs prior 90
+9.5%
Conversion, latest week
3.7%
Market size, estimated
$110Ka year
Peak month
November4.5× the quietest month
Top search term
blue beads122K searches a year

02 · Price

A sale here is worth $9.44.

Listings sell for $9.44 on average, from $3.36 to $36.48. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $9.44 that is $944 to $2K a year per listing.

Average price
$9.44under the $15 to $100 sweet spot
Price range
$3.36–$36.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$944–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #288 within Beading Supplies. It carries 1,149 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#288in Beading Supplies
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,149per listing
Listings tracked
66

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Blue Beads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

52 rising

Sellers

55

Top-5 brand share

47%

Top 20: 78%

Top-5 click share

35%

Top 20: 67%

Open market

50%

  • Brand 116%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 64%

Demand

Blue Beads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 4.5×

Search terms

Top Blue Beads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue beads122K/yr
  • blue glass beads46K/yr
  • blue beads for jewelry making35K/yr
  • blue beads for bracelets21K/yr
  • light blue beads14K/yr
  • blue crystal beads14K/yr
  • blue and white beads13K/yr
  • royal blue beads11K/yr
  • blue glass beads for jewelry making8K/yr
  • blue bracelet beads7K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Beads

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Color”
27%of negative reviews mention “Color”
2.1%of orders come back
“Not same color as the photo”
A buyer, on “Color”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blue Beads questions

Answered from the same tracked data.