blocking mats for crochet
Worth a lookShows low returns (0.6%), but soft demand (-36.4% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$27.83avg listing price — sweet spot $15–$100
Price range
Great$12.52–$55.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Review moat
Good623.53avg incumbent reviews — the moat a new listing must climb
Market size
Good$675K$675K/yr · 343K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-36.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, blocking mats for crochet is a $675K/yr Amazon United States market (343K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
blocking mats for crochet market data
- Units sold / yr
- 25K–30K
- avg 1,250–1,500/product
- Revenue / yr
- $696K–$835K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #82
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 5.3%
- Avg brand age
- 44 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
15
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
19%
- Mr. Pen44%
- CraftyManor9%
- Opstin8%
- Yrangee7%
- Yarniss7%
- Svartur6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -36.4% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.9×
Top blocking mats for crochet search terms
- blocking mats139K/yr
- blocking mats for knitting47K/yr
- crochet blocking mats21K/yr
- blocking mat20K/yr
- blocking mats for crochet projects17K/yr
- knitting blocking mats and pins18K/yr
- knitting blocking mats17K/yr
- knit blocking mats12K/yr
- blocking kit5K/yr
- foam blocking mats for crochet5K/yr
Top blocking mats for crochet products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mr. Pen- Interlocking Blocking Mats 12 x 12 4 Pack with 50 T-Pins
Mr. Pen$13.564.6★1,207 rev
Mr. Pen- Blocking Mats for Knitting & Crochet Projects 12 x 12
Mr. Pen$21.514.5★265 rev
Yrangee Blocking Mats for Knitting & Crochet Project Extra Thick Blocking Boards with Grids for Needlepoint or Crochet 9 Pack Knitting Mats with 150 T-Pins and Storage Bag
Yrangee$42.004.7★361 rev
Opstin Knitting Blocking Mats and Pins Interlocking Blocking Boards for Crochet Projects 0.75 Extra Thick Blocking Mats with 150 T-Pins and Storage Bag
Opstin$35.984.7★251 rev
CraftyManor 5 PCS Blocking Mats for Knitting & Crochet Projects Crochet Blocking Mat with 50 T- Pins Knitting Board and Pins (Green 5PCS)
CraftyManor$12.974.7★122 rev
Newest
by launch date
ELSIER Interlocking Blocking Mats 12x12 9 Pack
ELSIER$12.5215 rev
CraftyManor 5 PCS Blocking Mats for Knitting & Crochet Projects Crochet Blocking Mat with 50 T- Pins Knitting Board and Pins (Green 5PCS)
CraftyManor$12.97122 rev
CraftyManor 9 PCS Blocking Mats for Knitting & Crochet Projects Crochet Blocking Mat with 50 T- Pins Knitting Board and Pins (Green 9PCS)
CraftyManor$20.07122 rev
Yarniss Blocking Mats for Knitting & Crocheting - Extra Thick Blocking Boards with Grids White
Yarniss$23.0799 rev
Yarniss Blocking Mats for Knitting & Crochet Project Extra Thick Knitting Blocking Mat with Grid LinesKnitting Mats with T-Pins Blue
Yarniss$23.5299 rev
Trending
90-day click momentumCraftyManor 5 PCS Blocking Mats for Knitting & Crochet Projects Crochet Blocking Mat with 50 T- Pins Knitting Board and Pins (Green 5PCS)
CraftyManor$12.974.7★
ELSIER Interlocking Blocking Mats 12x12 9 Pack
ELSIER$12.524.3★
20Pcs Knit Blockers Pins Kit Knit Blocking Combs for Crochet Knitting Blocking Board Mats Crochet Blocking Pins for Crochet Projects Sewing Lace Needlework Projects Tool
UEMNG$14.984.8★
CraftyManor 9 PCS Blocking Mats for Knitting & Crochet Projects Crochet Blocking Mat with 50 T- Pins Knitting Board and Pins (Green 9PCS)
CraftyManor$20.074.7★
Blocking Mats for Wet and Steam Blocking with Grids and Radial Circles for Curved Projects - 1 cm Thickness - Set of 9 Marked with Numbers Includes 50 t pins and Storage Bag
WOOLOVE$33.854.7★
What buyers say about blocking mats for crochet
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Ease of use”
“Fit together perfectly”
“Just as advertised”
“Good price”
“It works well”
“Good storage box”
“The extra thick is exactly that”
“They are durable”
“They are sturdy”
What buyers complain about
“way too many rust reports”
“Could be thicker”
“It is a chemical smell”
“they are big”
“Guidelines dont match up”
“Because of the rust stains I was only able to give the product three stars”
“properly stretch a project because they are so thin”
“it never worked as well”
“Id rather buy a more expensive set”
“it always seemed like a tedious process”
Top return reasons
Common questions
- Is blocking mats for crochet profitable to sell on Amazon United States?
- The niche generates $675K/yr across 17 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -36.4%. Flapen's verdict: Worth a look (54/100).
- How competitive is the blocking mats for crochet niche?
- 12 brands and 15 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in blocking mats for crochet?
- Top complaints mined from reviews: Rusts/Corrodes, Thickness, Smell. The return rate is 0.6%.
- When does demand for blocking mats for crochet peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the blocking mats for crochet niche?
- Listings span $12.52–$55.95; the average listing price is $27.83 (sweet spot $15–$100). The average incumbent carries 624 reviews — the moat a new listing must climb.