blind cord
Skip itPrices mostly outside the sweet spot ($6.89–$14.42) — this niche doesn't clear our bar today.
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Good1,365.04avg incumbent reviews — the moat a new listing must climb
Growth
Okay+16.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.87avg listing price — sweet spot $15–$100
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Bad$35K$35K/yr · 66K searches
Price range
Bad$6.89–$14.42cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, blind cord is a $35K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 38/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
blind cord market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $39K–$49K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 5.0%
- Avg brand age
- 50 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
21
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
23%
- HESTYA23%
- Mandala Crafts16%
- Windyun15%
- Outus13%
- PMLAND6%
- joytrace4%
Top blind cord search terms
- blind cord12K/yr
- replacement blind cord6K/yr
- blind string repair kit6K/yr
- blind string6K/yr
- blind cord repair kit5K/yr
- roman shade cord5K/yr
- blinds cord3K/yr
- replacement cord for blinds3K/yr
- window blind cord4K/yr
- string for blinds3K/yr
Top blind cord products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HESTYA 55 Yards Blind Cord 1.8 mm Braided Lift Shade Cord with 4 Pieces Wood Pendant Curtain Blind String for Aluminum Roman Shade Kit Gardening Plant and Crafts(White)
HESTYA$9.904.7★2,652 rev
Windyun 110 Yards Blind Cord 1.8 mm Braided Lift Shade Curtain String and 12 Pieces Wood Blind Pull Cord Knobs for Roman Shade Kit Curtain Craft(White)
Windyun$12.254.6★293 rev
Outus 109 Yards/Roll Blind Replacement String 1.4mm Braided Lift Shade Cord for Aluminum Blind Shade Gardening Plant and Crafts(White)
Outus$8.964.6★1,470 rev
Mandala Crafts 1mm Egg Shell Blind Strings Lift Shade Cord - 109 Yards Braided Nylon Cord for Roman Shades Curtain String and Blinds Repair or Replacement
Mandala Crafts$9.574.4★2,786 rev
PMLAND 1 X Roll of 100 Yards Lift Shade Cord 0.9 mm - White
PMLAND$9.244.4★1,508 rev
Newest
by launch date
6-Pack 10ft Blinds Replacement Cord Compatible with Hunter Douglas Levolor Kirsch Graber Compatible with Most Cellular and Pleated Shades 2.4mm
Stitokg$10.686 rev
Windyun 110 Yards Blind Cord 1.8 mm Braided Lift Shade Curtain String and 12 Pieces Wood Blind Pull Cord Knobs for Roman Shade Kit Curtain Craft(Brown)
Windyun$11.70293 rev
Mandala Crafts 1mm Antique White Blind Strings Lift Shade Cord - 109 Yards Braided Nylon Cord for Roman Shades Curtain String and Blinds Repair or Replacement
Mandala Crafts$9.442,786 rev
Anezus White Nylon String for Bracelets 0.8mm Nylon Thread Braided Nylon Cord Wind Chime Outdoor Twine String for Beading Necklaces Blinds DIY Craft Jewelry Making
anezus$6.931,480 rev
joytrace RV Pleated Shade Repair Kit RV Window Shade Restringing Kit Repair and Maintain of Day Night Pleated Shade (White)
joytrace$12.51212 rev
Trending
90-day click momentum
Cardinal Gates Blind Cord Safety Wrap Child & Pet Safety Cord Holder for Window Blinds Clear Adhesive Cord Cleat No Drilling Fits Most Blind & Shade Cords 3 Pack
Cardinal Gates$9.394.6★
Outus 109 Yards/Roll Blind Replacement String 1.4mm Braided Lift Shade Cord for Aluminum Blind Shade Gardening Plant and Crafts(White)
Outus$8.964.6★
True Choice Cord Loops Fits All Major Brands Like Hunter Douglas Levolor Kirsch Graber Bali Used On Most Cellular and Pleated Shades (2.7 mm) (6 Foot)
True Choice$9.564.0★
Outus 109 Yards/Roll White Braided Lift Shade Cord for Aluminum Blind Shade Gardening Plant and Crafts (1.0 mm)
Outus$9.624.5★
Mandala Crafts 1mm Egg Shell Blind Strings Lift Shade Cord - 109 Yards Braided Nylon Cord for Roman Shades Curtain String and Blinds Repair or Replacement
Mandala Crafts$9.574.4★
What buyers say about blind cord
What buyers praise and complain about, mined from review topics.What buyers love
“fits great”
“Good Product - just as described”
“Good value”
“Easy to use”
“As advertised”
“Very strong”
“Worked well”
“The cord FEELS much nicer -- read thicker -- when raising”
“color was as expected”
“Strong and durable”
What buyers complain about
“85mm and its elastic which I did not expect”
“It only lasted a few months before one of them failed”
“Size is off”
“It was a little thicker than needed”
“Very hard to use”
“I had to waste a lot because it was pieces glued together”
“Product does not match the production spec or the product description diameter”
“get the tip slightly melted then re-solidified so the tip could be pushed around various corners”
“Too thin”
“became too expensive”
Top return reasons
Common questions
- Is blind cord profitable to sell on Amazon United States?
- The niche generates $35K/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +16.5%. Flapen's verdict: Skip it (38/100).
- How competitive is the blind cord niche?
- 16 brands and 21 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in blind cord?
- Top complaints mined from reviews: Stretchability/Expandability/Elasticity, Durability, Size-Overall. The return rate is 4.6%.
- What does it cost to enter the blind cord niche?
- Listings span $6.89–$14.42; the average listing price is $9.87 (sweet spot $15–$100). The average incumbent carries 1,365 reviews — the moat a new listing must climb.