bleeding tissue paper
Skip itSoft demand (-28.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Review moat
Good519.86avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.47avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Price range
Bad$6.11–$17.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$68K$68K/yr · 62K searches
Growth
Bad-28.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bleeding tissue paper is a $68K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 46/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
bleeding tissue paper market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $63K–$84K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #67
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 67 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
22
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
11%
- Hygloss50%
- AmazingSpark16%
- CCINEE8%
- KIMOBER6%
- Colorations5%
- Feifeiya4%
- Open — no brand owns it (6 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.9% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 2.1×
Top bleeding tissue paper search terms
- bleeding tissue paper46K/yr
- bleeding tissue paper squares9K/yr
- bleeding tissue paper for art3K/yr
- bleeding art tissue paper4K/yr
Top bleeding tissue paper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hygloss Bleeding Tissue Assortment 12 x 18-Inch 20 Assorted Colors 50 Sheets per Pack 2-Packs (100 Sheets Total)
Hygloss$13.724.5★1,830 rev
Hygloss 2400 Bleeding Tissue Paper Squares 1-Inch 20 Assorted Colors for Arts & Crafts DIY Projects Scrapbooking Greeting Cards 2400 Square
Hygloss$9.614.0★653 rev
Hygloss Products Bleeding Tissue Paper Squares 1-Inch 20 Assorted Colors for Arts & Crafts DIY Projects Scrapbooking Greeting Cards 480 Squares
Hygloss$6.114.0★653 rev
KIMOBER 8000pcs 1 Inch Bleeding Tissue Paper Squares for Arts Crafts DIY Projects Scrapbooking Greeting Cards20 Assorted Colors
KIMOBER$8.514.3★25 rev
AmazingSpark 7200 Pcs Bleeding Tissue Paper 2 Inch Watercolor Bleeding Paper for Art Wet Strength Tissue for DIY Projects Scrapbooking Greeting Cards 20 Assorted Colors (Square)
AmazingSpark$15.254.0★20 rev
Newest
by launch date
16000 Pcs Bleeding Tissue Paper 1 Inch Squares and Round Watercolor Bleeding Paper for Art Wet Strength Tissue for DIY Projects Scrapbooking Greeting Cards (Multicolor)
Tobeelec$12.901 rev
CCINEE 144 Sheets Bleeding Tissue Paper 5.8 x 8.3 Inch Watercolor Bleeding Paper for Arts Craft Classroom DIY Project Scrapbooking Party Supply 20 Assorted Colors
CCINEE$8.2325 rev
CCINEE 8000 Pcs Bleeding Tissue Paper 1 Inch Squares and Round Watercolor Bleeding Paper for Arts Craft Classroom DIY Project Scrapbooking Party Supply 20 Assorted Colors
CCINEE$8.2625 rev
KIMOBER 8000pcs 1 Inch Bleeding Tissue Paper Squares for Arts Crafts DIY Projects Scrapbooking Greeting Cards20 Assorted Colors
KIMOBER$8.5125 rev
Feifeiya 9000 Pcs Bleeding Tissue Paper 1 Inch Squares Round and Triangle Watercolor Bleeding Paper for Art Wet Strength Tissue for DIY Projects Scrapbooking Greeting Cards 20 Assorted Colors
Feifeiya$13.577 rev
Trending
90-day click momentum
Phinus 6300 Pcs 1 Inch Tissue Paper Squares Tissue Papers for Crafts 42 Colors Art Rainbow Tissue Paper Bulk for Crafts Art Projects Birthday Party
Phinus$6.894.6★
3 Otters 150 Sheets Tissue Paper 14x20 Inch Tissue Paper for Gift Bags 30 Colors Gift Wrap Supplies Bulk for Crafts Party Decorations Art Projects
3 otters$8.234.8★
Hygloss Bleeding Tissue Assortment 12 x 18-Inch 20 Assorted Colors 50 Sheets per Pack 3-Packs (150 Sheets Total)
Hygloss$17.624.5★
Cinvo 3000 Pcs Tissue Paper Squares 2 Inch x 2 inch Rainbow Tissue Mosaic Squares for Arts Crafts DIY Projects Scrunch Art Classroom Activities and More- 30 Assorted Colors
Cinvo$6.844.6★
KIMOBER 8000pcs 1 Inch Bleeding Tissue Paper Squares for Arts Crafts DIY Projects Scrapbooking Greeting Cards20 Assorted Colors
KIMOBER$8.514.3★
What buyers say about bleeding tissue paper
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant Colors”
“Ease of use”
“Good quality”
“Worth the price”
“Just as shown”
“Great size”
“the thickness is as expected”
“create beautiful designs”
“I like that clean-up is easy, too”
“does not easily tear”
What buyers complain about
“Smaller than I expected”
“The peach, orange, light pink, and green colors didn't work”
“Hard to get out of the box”
“Doesnt bleed well”
“Hard to tell from the pictures and description,”
“Definitely not worth $9.99”
“Just a bit hard to pick apart to prepare”
“They do stick to each other so take time to separate”
“shapes are small”
“Pieces are way to small to be useful”
Top return reasons
Common questions
- Is bleeding tissue paper profitable to sell on Amazon United States?
- The niche generates $68K/yr across 22 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -28.9%. Flapen's verdict: Skip it (46/100).
- How competitive is the bleeding tissue paper niche?
- 12 brands and 22 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in bleeding tissue paper?
- Top complaints mined from reviews: Size-Overall, Color, Ease Of Use. The return rate is 0.9%.
- When does demand for bleeding tissue paper peak?
- Demand peaks in Mar–Apr; the busiest month runs 2.1× the quietest.
- What does it cost to enter the bleeding tissue paper niche?
- Listings span $6.11–$17.62; the average listing price is $10.47 (sweet spot $15–$100). The average incumbent carries 520 reviews — the moat a new listing must climb.