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Black Scrapbook

Fail

Shoppers spend an estimated $33K a year here, so Black Scrapbook is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$33K/yr77K searches / yr
90-day growth
+17.1%search demand this quarter
Competition
63%top-5 click share · 15 brands · 17 sellers

Flapen Score

Black Scrapbook against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Black Scrapbook is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Scrapbook market on Amazon at a glance

Shoppers on Amazon United States searched for Black Scrapbook 77K times last year and spent an estimated $33K. The top 5 brands take 79% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+17.1%
Conversion, latest week
3.1%
Market size, estimated
$33Ka year
Top search term
black scrapbook44K searches a year

02 · Price

A sale here is worth $13.42.

Listings sell for $13.42 on average, from $6.06 to $19.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $13.42 that is $1K to $3K a year per listing.

Average price
$13.42under the $15 to $100 sweet spot
Price range
$6.06–$19.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #45 within Scrapbooking & Stamping. It carries 2,054 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#45in Scrapbooking & Stamping
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
2,054per listing
Listings tracked
21

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Black Scrapbook products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

17

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

16%

  • Brand 129%
  • Brand 220%
  • Brand 313%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (9 brands, 16%)

Search terms

Top Black Scrapbook search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black scrapbook44K/yr
  • scrapbook black9K/yr
  • black scrapbook album6K/yr
  • black scrap book6K/yr
  • scrapbook black pages5K/yr
  • black page scrapbook4K/yr
  • black paper scrapbook4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Scrapbook

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
2.1%of orders come back
“it looks bigger in the photos”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Black Scrapbook questions

Answered from the same tracked data.