Black Pony Beads

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

113K

Growth, 90 days vs prior 90

+35.6%

Conversion, latest week

13.8%

Market size, estimated

$114Ka year

Peak month

September2.8× the quietest month

Top search term

black pony beads81K searches a year

Listings sell for $7.37 on average, from $4.24 to $16.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $7.37 that is $7K to $9K a year per listing.

Average price

$7.37under the $15 to $100 sweet spot

Price range

$4.24–$16.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$7K–$9K

Returns

0.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #502 within Beads & Bead Assortments. It carries 913 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#502in Beads & Bead Assortments

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

913per listing

Listings tracked

20

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months