Black Lace

Shoppers searched for this 493K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months

493K

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

3.0%

Market size, estimated

$146Ka year

Peak month

October2.8× the quietest month

Top search term

black lace174K searches a year

Listings sell for $9.84 on average, from $5.17 to $26.79. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $9.84 that is $984 to $2K a year per listing.

Average price

$9.84under the $15 to $100 sweet spot

Price range

$5.17–$26.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$984–$2K

Returns

4.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #655 within Trim & Embellishments. It carries 2,394 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

99%

Out of stock, average day

2.1%

Average rank

#655in Trim & Embellishments

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

2,394per listing

Listings tracked

77

19 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months