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Black Drawing Paper

Fail

Shoppers spend an estimated $47K a year here, so Black Drawing Paper is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$47K/yr54K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
49%top-5 click share · 18 brands · 74 sellers

Flapen Score

Black Drawing Paper against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Black Drawing Paper is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Drawing Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Black Drawing Paper 54K times last year and spent an estimated $47K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
7.7%
Market size, estimated
$47Ka year
Peak month
December2.4× the quietest month
Top search term
black drawing paper24K searches a year

02 · Price

A sale here is worth $11.22.

Listings sell for $11.22 on average, from $3.48 to $22.10. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $11.22 that is $1K to $3K a year per listing.

Average price
$11.22under the $15 to $100 sweet spot
Price range
$3.48–$22.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #876 within Paper & Paper Crafts. It carries 2,968 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#876in Paper & Paper Crafts
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,968per listing
Listings tracked
31

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
49 months

Products

Top Black Drawing Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

74

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

19%

  • Brand 145%
  • Brand 214%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Black Drawing Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Black Drawing Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black drawing paper24K/yr
  • black art paper14K/yr
  • black mixed media paper6K/yr
  • black sketch paper7K/yr
  • black paper pad3K/yr

Reviews and returns

What reviews say buyers love and hate about Black Drawing Paper

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Thickness”
0.8%of orders come back
“thinner paper than I was expecting”
A buyer, on “Thickness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Drawing Paper questions

Answered from the same tracked data.