Black Chalk Paint
a deep review moat (14,251 avg reviews) — Black Chalk Paint doesn't clear our bar today.
Flapen Score
Ranks 3,333 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 47
Is Black Chalk Paint profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Black Chalk Paint is a $151K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Aug. Verdict: Skip it — 42/100.
Black Chalk Paint: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.6% over the last 90 days and 10.6% of searches end in a purchase.
$151K
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 16 products
Top Black Chalk Paint products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rust-Oleum Black Abyss Chalked All-in-One Ultra Matte Paint | One Coat Coverage | No Primer Sanding Or Topcoat Needed | Easy Clean Up | Made in USA | 30 OZ
- Price
- $22.96
- Rating
- 4.6/5
- Reviews
- 51,846
- Age
- 2y ago
FolkArt 34169 Home Dcor Acrylic Chalk Furniture & Craft Paint in Assorted Colors 8 ounce Rich Black
- Price
- $7.79
- Rating
- 4.6/5
- Reviews
- 10,246
- Age
- 12y ago
BLUEBIRD Chalk Furniture Paint - 500 ML / 16.9 fl oz for Furniture Home Dcor Cabinets and More (Midnight Black)
- Price
- $15.05
- Rating
- 4.5/5
- Reviews
- 192
- Age
- 10mo ago
FolkArt Home Decor Chalk Furniture & Acrylic Craft Paint in Assorted Colors 16 ounce Rich Black
- Price
- $11.62
- Rating
- 4.8/5
- Reviews
- 3,484
- Age
- 22y ago
Country Chic All-in-One Chalk Paint for Furniture Cabinets Home Decor Eco-Friendly Matte Finish Built-In Primer & Top Coat for Wood Metal - Liquorice (Black) - 4 oz (118 ml)
- Price
- $16.22
- Rating
- 4.5/5
- Reviews
- 16,967
- Age
- 6y ago
Trending
90-day click momentum
Chalk Ink Chalk Paint Premium Matte Black Chalkboard Paint for Walls Wood Furniture and Crafts
- Price
- $24.04
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 12mo ago
FolkArt Home Decor Chalk Furniture & Craft Paint in Assorted Colors 32 ounce Rich black
- Price
- $16.99
- Rating
- 4.7/5
- Reviews
- 868
- Age
- 10y ago
FolkArt 34169 Home Dcor Acrylic Chalk Furniture & Craft Paint in Assorted Colors 8 ounce Rich Black
- Price
- $7.79
- Rating
- 4.6/5
- Reviews
- 10,246
- Age
- 12y ago
Country Chic All-in-One Chalk Paint for Furniture Cabinets Home Decor Eco-Friendly Matte Finish Built-In Primer & Top Coat for Wood Metal - Liquorice (Black) - 8 oz (237 ml)
- Price
- $22.84
- Rating
- 4.5/5
- Reviews
- 16,967
- Age
- 2y ago
BLUEBIRD Chalk Furniture Paint - 500 ML / 16.9 fl oz for Furniture Home Dcor Cabinets and More (Midnight Black)
- Price
- $15.05
- Rating
- 4.5/5
- Reviews
- 192
- Age
- 10mo ago
Newest
by launch dateBLUEBIRD Chalk Furniture Paint - 500 ML / 16.9 fl oz for Furniture Home Dcor Cabinets and More (Midnight Black)
- Price
- $15.05
- Rating
- 4.5/5
- Reviews
- 192
- Age
- 10mo ago
Chalk Ink Chalk Paint Premium Matte Black Chalkboard Paint for Walls Wood Furniture and Crafts
- Price
- $24.04
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 12mo ago
Chalkboard Paint Black Chalk Board Paint for Wood Metal Glass Wall Plaster Boards Sign Frame Interior/Exterior Built-in Primer & Top Coat Black Matte Finish Acrylic Non-Toxic 350g 12oz
- Price
- $14.15
- Rating
- 4.2/5
- Reviews
- 175
- Age
- 1y ago
Nicpro All-in-One Black Chalk Paint for Furniture 8.45 oz (250ml) Matte Finish Chalk Paint Built-In Primer & Top Coat Milk Paint Non-Toxic Furniture Paint for Wood Metal Home Decor
- Price
- $9.61
- Rating
- 4.6/5
- Reviews
- 312
- Age
- 1y ago
Chalky Chicks All-in-One Chalk Paint for Furniture or Cabinet - 8 Fl Oz - Matte Finish Starless Night Black for Metal Wood Furniture Paint - No Sanding All-in-One for Home Decor & Crafts USA Made
- Price
- $21.17
- Rating
- 4.4/5
- Reviews
- 5,386
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
52
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
8%
- FolkArt32%
- Rust-Oleum32%
- BLUEBIRD10%
- Country Chic Paint9%
- Nicpro5%
- SENVEN5%
- Open — no brand owns it (4 brands, 8%)
Black Chalk Paint demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 1.6×
Top Black Chalk Paint search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- black chalk paint60K/yr
- black chalk paint for furniture14K/yr
- chalk paint black6K/yr
What reviews say buyers love and hate about Black Chalk Paint
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“The paint goes on smoothly”
“No complaints me”
“Nice color”
“Lovely chalk paint”
“Easy to use”
What buyers complain about
88% of reviews“ended up in the paint”
“It said black”
“It in fact did not work”
“The plastic screw lid was a little difficult to open”
“Was much smaller then expected”
Black Chalk Paint return rate & reasons
Why buyers send it back, as a share of all return requests.
2.1%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Black Chalk Paint questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
