Skip to content

Binder Hole Punch

Fail

Prices span $5.31–$15.63, mostly outside the sweet spot, so Binder Hole Punch is a Fail.

Flapen Score
34
34 / 100
Ranks 4,242 of 4,656 Arts, Crafts & Sewing niches · −12 vs the category median of 46
Market size
$37K/yr46K searches / yr
90-day growth
-20.8%search demand this quarter
Competition
72%top-5 click share · 9 brands · 56 sellers

Flapen Score

Binder Hole Punch against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Binder Hole Punch is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Binder Hole Punch market on Amazon at a glance

Shoppers on Amazon United States searched for Binder Hole Punch 46K times last year and spent an estimated $37K. The top 5 brands take 84% of clicks. Demand peaks in Aug–Sep. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-20.8%
Conversion, latest week
8.9%
Market size, estimated
$37Ka year
Peak month
August5.5× the quietest month
Top search term
binder hole puncher25K searches a year

02 · Price

A sale here is worth $9.02.

Listings sell for $9.02 on average, from $5.31 to $15.63. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.02 that is $902 to $2K a year per listing.

Average price
$9.02under the $15 to $100 sweet spot
Price range
$5.31–$15.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$902–$2K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #67 within Paper & Paper Crafts. It carries 11,677 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#67in Paper & Paper Crafts
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
11,677per listing
Listings tracked
15

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Binder Hole Punch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

56

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

9%

  • Brand 123%
  • Brand 222%
  • Brand 321%
  • Brand 412%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (3 brands, 9%)

Demand

Binder Hole Punch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 5.5×

Search terms

Top Binder Hole Punch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • binder hole puncher25K/yr
  • binder hole punch13K/yr
  • 3 hole punch binder5K/yr
  • portable 3 hole puncher for binder3K/yr

Reviews and returns

What reviews say buyers love and hate about Binder Hole Punch

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Quality-Overall”
1.4%of orders come back
“poor quality-control”
A buyer, on “Quality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Binder Hole Punch questions

Answered from the same tracked data.