bean bag filler
Worth a lookShows a sweet-spot price point ($24.92 avg), but soft demand (-4.3% this quarter) keeps it on the watch list.
Avg price
Incredible$24.92avg listing price — sweet spot $15–$100
Price range
Great$5.97–$53.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$972K$972K/yr · 1.0M searches
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,193.24avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bean bag filler is a $972K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Aug–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
bean bag filler market data
- Units sold / yr
- 50K–60K
- avg 3,000–4,000/product
- Revenue / yr
- $1.2M–$1.5M
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #79
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 15.9%
- Avg brand age
- 37 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
24
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
15%
- Big Joe37%
- Jecqbor18%
- Poly-Fil11%
- Welacer10%
- Garifon5%
- Hem Dgpsy4%
- Open — no brand owns it (5 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.Peak months: Aug, Dec · busiest ÷ quietest = 2.0×
Top bean bag filler search terms
- bean bag filler514K/yr
- bean bag filling62K/yr
- shredded memory foam filling43K/yr
- big joe bean bag refill45K/yr
- shredded memory foam43K/yr
- bean bag stuffing44K/yr
- bean bag filler beads32K/yr
- bean bag chair filler36K/yr
- beanbag filling30K/yr
- bean bag beans26K/yr
Top bean bag filler products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Big Joe Bean Refill Polystyrene Beans for Bean Bags or Crafts 100 Liters
Big Joe$22.084.5★28,932 rev
Jecqbor Bean Bag Filler 10lbs Shredded Memory Foam Filling Soft Pillow Stuffing Bean Bag Refill Foam for Couch Cushion Stuffed Animals Dog Bed Arts Crafts
Jecqbor$29.244.3★746 rev
Welacer Bean Bag Filler 10lbs Shredded Memory Foam Stuffing Filling & Refill for Bean Bag Chairs Couch Cushions Punching Bags Pillows Sofas Dog Beds Multi Color & Shape
Welacer$27.824.3★1,780 rev
Fairfield Poly-Fil Poly Beads Premium Polystyrene Stuffing Beads Stuffing for Stuffed Animals Toys and Dolls Ideal for Floam and Slime Bean Bag Filler 2.8-ounce Bag
Poly-Fil$9.484.2★276 rev
Fairfield Poly-Fil Poly-Pellets Premium Polyester Weighted Stuffing Beads Stuffing for Stuffed Animals Toys Bean Bags Weighted Blankets and More 32-ounce Bag
Poly-Fil$14.684.7★4,284 rev
Newest
by launch date
Hem Dgpy Bean Bag Filler 10lbs Shredded Memory Foam Filling for Bean Bag Chair Refill Stuffing for Pillow Punching Bag Dog Bed Cushions Couch (Blue & White)
Hem Dgpsy$27.63143 rev
Bean Bag Filler 5lbs Gel Shredded Memory Foam Filling High Density Refill & Replacement Foam for Bean Bag Chair Pillow Stuffing Couch Cushions Dog Bed Pouf Ottoman Stuffed Animals Arts Crafts
HONEHO$20.0396 rev
Garifon Bean Bag Filler 10lbs Shredded Memory Foam Filling Bean Bag Chair Filling Stuffing Bean Bag Refill Insert Punching Bag Filler Pillow Filler Stuffing for Stuffed Animals/Couch/Dog Bed/Coop
Garifon$27.96174 rev
RAINFLOW Shredded Memory Foam Filling - 6.35oz Bean Bag Filler Soft and Convenient Memory Foam Pillow Stuffing for Couch Pillow Cushion Dog Bed Arts Crafts
RAINFLOW$5.97141 rev
BBGDIPG 10 LBS Shredded Memory Foam Filling Random Color Bean Bag Chair Filler Comfortable and Soft Beanbag Filling Suitable for Various Pillows/Punching Bag/Couch Cushions/Pouf/Dog Bed (10 Pounds)
BBGDIPG$28.79163 rev
Trending
90-day click momentumBean Bag Filler 5lbs Gel Shredded Memory Foam Filling High Density Refill & Replacement Foam for Bean Bag Chair Pillow Stuffing Couch Cushions Dog Bed Pouf Ottoman Stuffed Animals Arts Crafts
HONEHO$20.034.5★
Hem Dgpy Bean Bag Filler 10lbs Shredded Memory Foam Filling for Bean Bag Chair Refill Stuffing for Pillow Punching Bag Dog Bed Cushions Couch (Blue & White)
Hem Dgpsy$27.634.8★
Big Joe Bean Refill Polystyrene Beans for Bean Bags or Crafts 200 Liters White
Big Joe$53.294.5★
Garifon Bean Bag Filler 10lbs Shredded Memory Foam Filling Bean Bag Chair Filling Stuffing Bean Bag Refill Insert Punching Bag Filler Pillow Filler Stuffing for Stuffed Animals/Couch/Dog Bed/Coop
Garifon$27.964.6★
HONEHO 10lbs Shredded Memory Foam Bean Bag Filler Soft Bean Bag Filling
HONEHO$26.284.3★
What buyers say about bean bag filler
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent foam”
“Good quality”
“As advertised”
“Overall great value for your money”
“Comfortable”
“easy to use”
“brought the cushions back to life”
“Soft and very filling”
“There is no smell at all”
“Good amount of fluff”
What buyers complain about
“Chemical smell”
“I mean HUGE”
“This product does not expand like it is supposed to do”
“Made a mess”
“Not as pictured”
“Not quality”
“I wish they were cheaper because of this”
“I cant use it”
“I'm fairly certain it's not the same material”
“The adhesive smelled like a sewer”
Top return reasons
Common questions
- Is bean bag filler profitable to sell on Amazon United States?
- The niche generates $972K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Worth a look (50/100).
- How competitive is the bean bag filler niche?
- 11 brands and 24 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in bean bag filler?
- Top complaints mined from reviews: Smell, Size-Overall, Stretchability/Expandability/Elasticity. The return rate is 2.3%.
- When does demand for bean bag filler peak?
- Demand peaks in Aug–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the bean bag filler niche?
- Listings span $5.97–$53.29; the average listing price is $24.92 (sweet spot $15–$100). The average incumbent carries 4,193 reviews — the moat a new listing must climb.