Beach Charms
FailPrices span $6.22–$16.21, mostly outside the sweet spot, so Beach Charms is a Fail.
- Flapen Score
- 34 / 100Ranks 4,242 of 4,656 Arts, Crafts & Sewing niches · −12 vs the category median of 4634
- Market size
- $76K/yr334K searches / yr
- 90-day growth
- +13.1%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 10 sellers
Flapen Score
Beach Charms against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Beach Charms is stronger. Inside it, weaker.
Market
The Beach Charms market on Amazon at a glance
Shoppers on Amazon United States searched for Beach Charms 334K times last year and spent an estimated $76K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.
- Searches, last 12 months
- 334K
- Growth, 90 days vs prior 90
- +13.1%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $76Ka year
- Peak month
- June5.3× the quietest month
- Top search term
- beach charms52K searches a year
02 · Price
A sale here is worth $9.85.
Listings sell for $9.85 on average, from $6.22 to $16.21. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.85 that is $2K to $5K a year per listing.
- Average price
- $9.85under the $15 to $100 sweet spot
- Price range
- $6.22–$16.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #71 within Charms. It carries 506 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #71in Charms
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 506per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Beach Charms products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
10
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- Brand 157%
- Brand 215%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (3 brands, 10%)
Demand
Beach Charms search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 5.3×
Search terms
Top Beach Charms search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beach charms52K/yr
- ocean charms34K/yr
- shell charms32K/yr
- seashell charms30K/yr
- summer charms24K/yr
- beach charms for jewelry making22K/yr
- sea charms17K/yr
- summer charms for jewelry making15K/yr
- ocean charms for jewelry making13K/yr
- nautical charms13K/yr
Reviews and returns
What reviews say buyers love and hate about Beach Charms
We read the reviews and the return reasons for every product selling here.
“Quality is poor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beach Charms questions
Answered from the same tracked data.









