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Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

15K

Growth, 90 days vs prior 90

-5.1%

Conversion, latest week

12.8%

Market size, estimated

$29Ka year

Peak month

September4.8× the quietest month

Top search term

large paper for toddler coloring6K searches a year

Listings sell for $14.79 on average, from $5.80 to $68.42. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $14.79 that is $1K to $4K a year per listing.

Average price

$14.79under the $15 to $100 sweet spot

Price range

$5.80–$68.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #124 within Paper & Paper Crafts. It carries 5,477 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#124in Paper & Paper Crafts

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

5,477per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

57 months