Bail

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

382K

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

2.9%

Market size, estimated

$104Ka year

Peak month

January1.3× the quietest month

Top search term

bail57K searches a year

Listings sell for $9.53 on average, from $4.96 to $28.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.53 that is $953 to $2K a year per listing.

Average price

$9.53under the $15 to $100 sweet spot

Price range

$4.96–$28.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$953–$2K

Returns

2.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #1,327 within Charms. It carries 498 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#1,327in Charms

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

498per listing

Listings tracked

96

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months