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Badge Magic

Fail

Shoppers spend an estimated $30K a year here, so Badge Magic is a Fail.

Flapen Score
34
34 / 100
Ranks 4,242 of 4,656 Arts, Crafts & Sewing niches · −12 vs the category median of 46
Market size
$30K/yr139K searches / yr
90-day growth
+42.4%search demand this quarter
Competition
89%top-5 click share · 9 brands · 32 sellers

Flapen Score

Badge Magic against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Badge Magic is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Badge Magic market on Amazon at a glance

Shoppers on Amazon United States searched for Badge Magic 139K times last year and spent an estimated $30K. The top 5 brands take 92% of clicks. Demand peaks in Sep–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+42.4%
Conversion, latest week
1.7%
Market size, estimated
$30Ka year
Peak month
September2.5× the quietest month
Top search term
badge magic68K searches a year

02 · Price

A sale here is worth $12.64.

Listings sell for $12.64 on average, from $3.71 to $20.90. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $12.64 that is $19K to $25K a year per listing.

Average price
$12.64under the $15 to $100 sweet spot
Price range
$3.71–$20.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$19K–$25K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #69 within Adhesives. It carries 2,560 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.1%
Average rank
#69in Adhesives
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
2,560per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Badge Magic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

32

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

6%

  • Brand 160%
  • Brand 218%
  • Brand 38%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (3 brands, 6%)

Demand

Badge Magic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top Badge Magic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • badge magic68K/yr
  • backpack stickers15K/yr
  • stickers for backpacks8K/yr
  • backpack stickers patches7K/yr
  • patch stickers self adhesive8K/yr
  • patch magic9K/yr
  • badge magic adhesive13K/yr
  • patch magic adhesive3K/yr
  • badge magic adhesive girl scouts6K/yr
  • badge magic adhesive boy scouts1K/yr

Reviews and returns

What reviews say buyers love and hate about Badge Magic

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Adhesion/Stickiness”
32%of negative reviews mention “Adhesion/Stickiness”
2.0%of orders come back
“Doesnt hold”
A buyer, on “Adhesion/Stickiness”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Badge Magic questions

Answered from the same tracked data.