How competitive is the Baby Quilt Kit niche on Amazon United States?

13 brands and 48 sellers compete in Baby Quilt Kit on Amazon United States. The top 5 Baby Quilt Kit products take 30% of clicks and its top 5 brands hold 87% of demand.

What do buyers complain about in Baby Quilt Kit?

Baby Quilt Kit buyers on Amazon United States complain most about Color, Value For Money, Print Quality, the themes mined from the niche's reviews. Its return rate is 2.2%.

What does it cost to enter the Baby Quilt Kit niche?

Baby Quilt Kit sells for $33.97 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $12.61–$83.40. The average incumbent carries 134 reviews — the moat a new listing must climb.

Baby Quilt Kit

Baby Quilt Kit shows a sweet-spot price point ($33.97 avg), but a small market ($43K/yr) keeps it on the watch list.

Flapen Score

Worth a look

Top 33% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 47

This niche Category average · 4,656 niches

Is Baby Quilt Kit profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Baby Quilt Kit is a $43K/yr Amazon United States market (144K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Feb. Verdict: Worth a look — 50/100.

Baby Quilt Kit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -23.4% over the last 90 days and 0.9% of searches end in a purchase.

$43K

revenue / yr

Units sold / yr2K

Search volume / yr-23.4%144K

Conversion rate0.9%

Avg price$33.97

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers13 · 48

Top-5 product click share30%

Open market13%

Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 47 products

Top Baby Quilt Kit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tobin Baby Quilt Kit T21747

Price: $27.23
Rating: 4.4/5
Reviews: 227
Age: 16y ago

Design Works Crafts A Star is Born Stamped for Cross Stitch Baby Quilt Kit

Price: $27.14
Rating: 4.3/5
Reviews: 43
Age: 1y ago

Design Works Crafts Janlynn Stamped for Cross Stitch Baby Quilt Kit ABC Fun

Price: $35.83
Rating: 4.0/5
Reviews: 77
Age: 4y ago

Toy Box Stamped Cross Stitch Baby Quilt Kit

Price: $37.25
Rating: 4.2/5
Reviews: 113
Age: 6y ago

Design Works Crafts Janlynn Stamped for Cross Stitch Baby Quilt Kit in The Jungle

Price: $35.97
Rating: 4.4/5
Reviews: 97
Age: 4y ago

Newest

by launch date

Herrschners Baby Tree House Value Baby Quilt Stamped Cross-Stitch

Price: $29.02
Rating: 5.0/5
Reviews: 3
Age: 5mo ago

Herrschners Baby Highland Baby Quilt Stamped Cross-Stitch Kit

Price: $45.88
Rating: 4.0/5
Reviews: 2
Age: 5mo ago

Qokfouy 84Pcs 5x5 inch Cotton Fabric Squares Cartoon Animal Print Fabric Squares 5x5 for Quilting Sewing Patchwork Baby Blanket Quilt Bags and Crafts Charm Packs for Quilting 5 inch Cartoon

Price: $19.05
Rating: 4.4/5
Reviews: 53
Age: 7mo ago

Timber Grove Tiny Tails Cuddle Kit 28 x 41

Price: $57.87
Rating: 1.0/5
Reviews: 1
Age: 1y ago

Lalikul Fabrics Grey. Cotton Charm Packs Fat Quarters Bundles 42 Different Motifs. Ideal for Quilts Sewing Blankets and I Spy Games for Kids 36 x 31 Continuous Panel

Price: $20.89
Rating: 4.4/5
Reviews: 45
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

30%

Top 20: 73%

Open market

10%

Design Works Crafts59%
Herrschners10%
Jack Dempsey Needle Art8%
Janlynn5%
Bucilla4%
Lalikul4%
Open — no brand owns it (7 brands, 10%)

Baby Quilt Kit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume144KCVR0.9%Products47Brands13Top 5 Brands87%OOS Rate22.7%Rating4.2★Reviews134Avg BSR#1,275

Peak months: Feb · busiest ÷ quietest = 1.6×

Top Baby Quilt Kit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

stamped cross stitch baby quilts29K/yr -31.9%1.1% conv.
cross stitch baby blanket kit25K/yr -39.2%1.1% conv.
cross stitch baby quilt kit20K/yr -7.1%1.1% conv.
baby quilt kit18K/yr -20.3%0.4% conv.
baby quilt kits13K/yr -19.1%0.3% conv.
cross stitch blanket kits7K/yr -8.1%0.4% conv.
cross stitch baby blanket6K/yr +2.6%0.7% conv.
embroidery baby blanket kits7K/yr -30.7%0.6% conv.
baby blanket kit6K/yr -14.7%0.1% conv.
baby quilt kits with fabric and pattern6K/yr -3.4%0.4% conv.

What reviews say buyers love and hate about Baby Quilt Kit

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews

Quality-Overall13%

“had no issues”

Print Quality12%

“The prints are lovely”

Design-Overall11%

“design is cute”

Ease Of Use11%

“Very easy”

Stitch/Finish/Polish10%

“Quilt was a great quality and easy to follow along with and cross stitch”

What buyers complain about

75% of reviews

Color17%

“Missing some colors”

Value For Money11%

“That in itself is going to be expensive to purchase”

Print Quality10%

“small print error”

Stitch/Finish/Polish9%

“I found some stamping errors on the direction of the cross stitch”

Material Quality9%

“Cheap material”

Baby Quilt Kit return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product

22%

2Material Quality

19%

3Stitch/Finish/Polish

11%

4Size-Overall

5Print Quality

Common Baby Quilt Kit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Baby Quilt Kit 50/100 on Amazon United States — Worth a look. The niche generates $43K/yr across 47 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -23.4% over the last 90 days.