Baby Powder Oil
FailShoppers spend an estimated $50K a year here, so Baby Powder Oil is a Fail.
- Flapen Score
- 41 / 100Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 4641
- Market size
- $50K/yr135K searches / yr
- 90-day growth
- -2.8%search demand this quarter
- Competition
- 68%top-5 click share · 12 brands · 14 sellers
Flapen Score
Baby Powder Oil against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Baby Powder Oil is stronger. Inside it, weaker.
Market
The Baby Powder Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Powder Oil 135K times last year and spent an estimated $50K. The top 5 brands take 80% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 135K
- Growth, 90 days vs prior 90
- -2.8%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $50Ka year
- Peak month
- August2.1× the quietest month
- Top search term
- baby powder oil56K searches a year
02 · Price
A sale here is worth $11.48.
Listings sell for $11.48 on average, from $7.17 to $26.98. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $11.48 that is $6K to $9K a year per listing.
- Average price
- $11.48under the $15 to $100 sweet spot
- Price range
- $7.17–$26.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$9K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Candle Making. It carries 2,367 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #70in Candle Making
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 2,367per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Baby Powder Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
14
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
17%
- Brand 134%
- Brand 219%
- Brand 317%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (6 brands, 17%)
Demand
Baby Powder Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.1×
Search terms
Top Baby Powder Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby powder oil56K/yr
- baby powder body oil13K/yr
- baby powder essential oil16K/yr
- baby powder fragrance oil14K/yr
- baby powder oil perfume10K/yr
- baby oil perfume6K/yr
- baby powder roll on perfume oil5K/yr
- baby powder perfume oil7K/yr
- baby powder scented body oil3K/yr
- baby power oil3K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Powder Oil
We read the reviews and the return reasons for every product selling here.
“Weird smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Powder Oil questions
Answered from the same tracked data.









