Art Journal
Art Journal shows no brand lock-in (top 5 brands take 29% of clicks), but a small market ($77K/yr) keeps it on the watch list.
Flapen Score
Top 25% of 4,656 Arts, Crafts & Sewing niches · +5 vs the category median of 47
Is Art Journal profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Art Journal is a $77K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
Art Journal: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -11.8% over the last 90 days and 3.1% of searches end in a purchase.
$77K
revenue / yr
Who owns the niche?
The top 5 brands hold 29% of demand, so 71% of the market is open.
71%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 92 products
Top Art Journal products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
RETTACY Blank Journal Notebook 192 Pages A5 Medium Size (5.7 x 8.3) Leather Hardcover 100 GSM Thick Paper for Sketching Drawing Painting (Black)
- Price
- $7.83
- Rating
- 4.8/5
- Reviews
- 3,063
- Age
- 1y ago

A5 Sketchbook Lay Flat Softcover Sketch Book for Everyone Ideal for Ink Water Color Pen Pencils 160 Tear Resistant Pages Size: Medium Leda Art Supply
- Price
- $20.39
- Rating
- 4.7/5
- Reviews
- 5,893
- Age
- 10y ago

PAPERAGE Blank Journal Notebook (Black) 160 Pages Medium 5.6 in x 8 in - 100 GSM Thick Paper Hardcover Journaling Notebook for Work School Note Taking or Sketching
- Price
- $11.68
- Rating
- 4.8/5
- Reviews
- 65,101
- Age
- 7y ago

DSTELIN Blank Spiral Notebook 1-Pack Soft Cover Sketch book 100 Pages / 50 Sheets 7.5 inch x 5.1 inch (Black)
- Price
- $4.32
- Rating
- 4.5/5
- Reviews
- 1,774
- Age
- 4y ago

Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Cream Paper
- Price
- $11.18
- Rating
- 4.8/5
- Reviews
- 85
- Age
- 2mo ago
Trending
90-day click momentum
Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper
- Price
- $11.24
- Rating
- 4.8/5
- Reviews
- 85
- Age
- 2mo ago

Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Cream Paper
- Price
- $11.18
- Rating
- 4.8/5
- Reviews
- 85
- Age
- 2mo ago

Sketch Book Mixed Media Pad - 9 x 12 Top Spiral Bound Sketch Pad 30 Sheets 98lb/160gsm Acid-Free Drawing Paper Light Watercolor Sketchbook for Drawing Sketching Painting Art Supplies
- Price
- $6.88
- Rating
- 4.7/5
- Reviews
- 287
- Age
- 9mo ago

RETTACY Blank Journal Notebook 192 Pages A5 Medium Size (5.7 x 8.3) Leather Hardcover 100 GSM Thick Paper for Sketching Drawing Painting (Black)
- Price
- $7.83
- Rating
- 4.8/5
- Reviews
- 3,063
- Age
- 1y ago

Beechmore Books 300 GSM Heavyweight Mixed Media Sketchbook A5 5.8 x 8.3 Vegan Leather Hardcover Professional Art Journal for Paintings Gouache and Ink
- Price
- $18.91
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 1y ago
Newest
by launch date
Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Cream Paper
- Price
- $11.18
- Rating
- 4.8/5
- Reviews
- 85
- Age
- 2mo ago

Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper
- Price
- $11.24
- Rating
- 4.8/5
- Reviews
- 85
- Age
- 2mo ago

Sketch Book Mixed Media Pad - 9 x 12 Top Spiral Bound Sketch Pad 30 Sheets 98lb/160gsm Acid-Free Drawing Paper Light Watercolor Sketchbook for Drawing Sketching Painting Art Supplies
- Price
- $6.88
- Rating
- 4.7/5
- Reviews
- 287
- Age
- 9mo ago

Prudiut Hardcover Pocket Sketchbook 5 x 5 Square Mini Sketchbook 98lb/160gsm Heavyweight Tiny Sketch Book 80 Sheets Small Travel Drawing Journal for Adults Artist Ideal for Gift (Emerald Green)
- Price
- $9.35
- Rating
- 4.3/5
- Reviews
- 244
- Age
- 1y ago

Beechmore Books 300 GSM Heavyweight Mixed Media Sketchbook A5 5.8 x 8.3 Vegan Leather Hardcover Professional Art Journal for Paintings Gouache and Ink
- Price
- $18.91
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
Brands
57 falling
Sellers
143
Top-5 brand share
29%
Top 20: 72%
Top-5 click share
21%
Top 20: 49%
Open market
67%
- RETTACY7%
- Prudiut6%
- SAKURA5%
- Leda Art Supply5%
- DSTELIN5%
- Canson5%
Art Journal demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.0×
Top Art Journal search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- a5 sketchbook36K/yr
- mini sketch book26K/yr
- mix media sketchbook25K/yr
- art journaling book22K/yr
- lay flat sketchbook12K/yr
- sketch book cute13K/yr
- giant sketchbook9K/yr
- small drawing notebook10K/yr
- sketchbook a57K/yr
- 200 gsm sketchbook6K/yr
What reviews say buyers love and hate about Art Journal
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Great Quality for Price”
“Great for drawing”
“Fits easy in my bag”
“Best value”
“Awesome paper”
What buyers complain about
63% of reviews“awkward size”
“Its thick”
“Paper quality is poor”
“Not quality”
“Fell apart”
Art Journal return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
75%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Art Journal questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









