Is anime diamond painting profitable to sell on Amazon United States?

The niche generates $19K/yr across 33 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (42/100).

How competitive is the anime diamond painting niche?

27 brands and 55 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in anime diamond painting?

Top complaints mined from reviews: Paint Quality, Quality-Overall, Color. The return rate is 0.9%.

When does demand for anime diamond painting peak?

Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.

What does it cost to enter the anime diamond painting niche?

Listings span $7.66–$28.42; the average listing price is $14.05 (sweet spot $15–$100). The average incumbent carries 460 reviews — the moat a new listing must climb.

anime diamond painting

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great459.82

avg incumbent reviews — the moat a new listing must climb

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Avg price

Good$14.05

avg listing price — sweet spot $15–$100

Price range

Good$7.66–$28.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$19K

$19K/yr · 156K searches

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, anime diamond painting is a $19K/yr Amazon United States market (156K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

anime diamond painting market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $28K–$35K; units × avg price
Conversion rate: 0.9%
Avg BSR: #2,051
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 21.3%
Avg brand age: 23 months
Avg seller age: 172 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

Top-5 brand share

61%

Top 20: 93%

Top-5 click share

55%

Top 20: 86%

Open market

35%

Hongjie27%
LILEIDECO13%
HUANNY10%
TYZZHOA6%
PERFECTSIGHT5%
Trends International4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Open Trend

Top anime diamond painting search terms

one piece diamond art12K/yr -1.4%0.5% conv.
anime paint by numbers30K/yr -32.1%0.5% conv.
demon slayer diamond art16K/yr -28.0%1.7% conv.
paint by numbers anime13K/yr -13.5%0.6% conv.
dragon ball z diamond art5K/yr -5.7%1.4% conv.
sailor moon diamond art7K/yr -20.9%0.7% conv.
paint by numbers kit anime8K/yr -17.4%0.0% conv.
studio ghibli diamond art7K/yr -23.4%0.7% conv.
sailor moon diamond painting5K/yr +27.2%0.5% conv.
paint by number anime10K/yr -22.7%1.0% conv.

All search terms

Top anime diamond painting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HONGJIE DIY 5D Diamond Art Painting Kit Anime 20X16 inches Round Full Drill Crystal Rhinestone Embroidery Cross Stitch Arts Craft for Home Wall Decor

Hongjie$18.594.3★76 rev

LILEIDECO Diamond Painting Kits for Adults DIY 5D Diamond Art Paint with Round Diamonds Full Drill Gem Art Cartoon- Painting Kit for Home Wall Decor Gifts 12x16inch

LILEIDECO$9.534.7★370 rev

DIY Diamond Painting Kits for Adults Kids 5D Diamond Art Full Drill Crystal Rhinestones for Crafts HUANNY Home Office Dcor

HUANNY$14.694.7★41 rev

HONGJIE 5D DIY Diamond Art Painting by Number Kits Anime 16x20 Inch for Adults and Kids Round Full Drill Rhinestone Cross Stitch Mosaic Art for Home Wall Decoration and Gift Option.

Hongjie$18.434.6★104 rev

PERFECTSIGHT Cute 5D Diamond Art Kits with Wooden Frame Kawaii DIY Painting Art for Adults Teen Diamond Arts and Crafts Sets Big Gem Full Drill Diamond Dots for Women Beginners (Moon)

PERFECTSIGHT$12.584.7★555 rev

Newest

by launch date

YiLUAN Anime Paint by Numbers Canvas Kit for Adults Beginners with Framed Canvas 16 Wx20 H Canvas Paint Animal Number Artist Painting Kits Gifts for Paint Lovers-Anime Girl

YiLUAN$28.421 rev

6mo ago

Diosedyer Totoro Diamond Painting Kit for Adults 5D Full Drill Van Gogh Starry Night Style Anime Totoro with Straw Hat Diamond Art DIY Cartoon Diamond Craft for Home Wall Decor 11.8x11.8 inch

Diosedyer$10.103 rev

6mo ago

BYGFHLYW Animal Paint by Numbers Kit for Adults Beginners Black Golden Dragon Easy Adult Paint by Number Kits On Canvas DIY Acrylic Oil Painting Kits for Home Wall Decor 12x16Inch

BYGFHLYW$8.05428 rev

7mo ago

Demon Slayer: Infinity Castle (2025) - Group Key Art Wall Poster 34L x 22.4W Unframed Version

Trends International$10.13178 rev

10mo ago

Anime Paint by Numbers Kit for Adults - DIY Girl in Kimono with Cherry Blossoms Painting on Canvas 16x20In Acrylic Paint Set for Beginners Japanese Style Wall Art for Home Decoration/Gifts

TAOPAOLAB$16.685 rev

10mo ago

What buyers say about anime diamond painting

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Good quality and arrived on time”

Fun/Entertainment Experience12%

“Fun for kids and adults”

Color11%

“colors are vibrant”

Gifting Purpose7%

“Gift”

Image/Picture Clarity7%

“Images are clear”

Value For Money5%

“its worth the price”

Paint Quality4%

“Good quality painting tho the difficulty was something”

Advertised Vs Actual Product4%

“Exactly as advertised”

Ease Of Use4%

“Very easy to use”

Design-Overall3%

“Cute craft,”

What buyers complain about

Paint Quality18%

“Crappy paint”

Quality-Overall15%

“the overall quality of the kit was disappointing”

Color9%

“Not enough of color W”

Size-Overall7%

“Dimensions are inaccurate”

Adhesion/Stickiness7%

“Clear covering sticks to adhesive and wont come off”

Advertised Vs Actual Product7%

“Not as described at all”

Ease Of Use5%

“this was actually pretty difficult”

Thickness3%

“I thought they would be thicker”

Print Quality3%

“Very small print”

Frame Quality2%

“No frame”

Top return reasons

Paint Quality18%

Advertised Vs Actual Product17%

Size-Overall15%

Frame Quality8%

Quality-Overall6%

Value For Money6%

Color3%

Defective Material/Parts3%

Display Colors3%

Print Quality2%

Common questions

Is anime diamond painting profitable to sell on Amazon United States?: The niche generates $19K/yr across 33 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (42/100).
How competitive is the anime diamond painting niche?: 27 brands and 55 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in anime diamond painting?: Top complaints mined from reviews: Paint Quality, Quality-Overall, Color. The return rate is 0.9%.
When does demand for anime diamond painting peak?: Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
What does it cost to enter the anime diamond painting niche?: Listings span $7.66–$28.42; the average listing price is $14.05 (sweet spot $15–$100). The average incumbent carries 460 reviews — the moat a new listing must climb.