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amigurumi yarn

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 16Conversion 11Competition 77Returns 77Price range 75Avg price 69Brand share 32Review moat 89Quality gap 48

Review moat

Great223.58

avg incumbent reviews — the moat a new listing must climb

Competition

Great38%

top-5 click share — an open shelf

Returns

Great1.9%

return rate — above 5% kills the launch gate

Price range

Great$2.98–$50.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.26

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-17.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$35K

$35K/yr · 275K searches

According to Flapen's Amazon United States niche tracking, amigurumi yarn is a $35K/yr Amazon United States market (275K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 44/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

amigurumi yarn market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$57K–$71K
units × avg price
Conversion rate
0.9%
Avg BSR
#1,019
Page quality
0%
Prime
88%
Sponsored
83%
Out of stock
4.8%
Avg brand age
36 months
Avg seller age
139 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

16 falling

Sellers

29

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

38%

Top 20: 82%

Open market

12%

  • YarnArt53%
  • OMoiut12%
  • Katech8%
  • Bobialo7%
  • LUCKY BALL6%
  • Waikxin2%
  • Open — no brand owns it (10 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.7% search growth over the last 90 days.
8K6KPrime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top amigurumi yarn search terms

  • milk cotton yarn71K/yr
  • yarn art jeans56K/yr
  • yarnart jeans yarn37K/yr
  • yarnart jeans14K/yr
  • milk cotton yarn 4 ply14K/yr
  • yarn art jeans cotton yarn14K/yr
  • milk yarn12K/yr
  • milk cotton yarn for crocheting8K/yr
  • milk cotton yarn 5 ply9K/yr
  • 5 ply milk cotton yarn8K/yr
All search terms

Top amigurumi yarn products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$3K12%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about amigurumi yarn

What buyers praise and complain about, mined from review topics.

What buyers love

Color22%

“Colors were beautiful”

Soft Feel17%

“It's very smooth”

Quality-Overall12%

“Great variety”

Material Quality7%

“nice sturdy material”

Value For Money6%

“Great value”

Upholstery/Fabric Quality5%

“Quality yarn”

Ease Of Use5%

“Easy to work with”

Embellishment/Embroidery Quality2%

“The stitch definition is exceptionally clean”

Weight Light2%

“would make beautiful lightweight sweaters”

Advertised Vs Actual Product2%

“Just what I was looking for”

What buyers complain about

Thickness15%

“difficult to work with-thin”

Size-Overall9%

“was hoping it was the right size”

Advertised Vs Actual Product8%

“Misrepresented”

Material Quality7%

“Not a good quality yarn”

Value For Money4%

“Definitely not worth the money”

Quality-Overall3%

“cheap”

Thin3%

“To thin”

Ease Of Use2%

“makes it difficult to use”

Color2%

“I'm not happy with many of the colors”

Hard Feel2%

“not soft”

Top return reasons

Thin20%
Size-Overall18%
Material Quality14%
Color14%
Advertised Vs Actual Product13%
Thickness6%
Quality-Overall3%
Value For Money2%
Display Colors2%
Functionality-Overall1%

Common questions

Is amigurumi yarn profitable to sell on Amazon United States?
The niche generates $35K/yr across 40 tracked products. 3 of 12 products launched in the last 360 days are still selling. 90-day search growth is -17.7%. Flapen's verdict: Skip it (44/100).
How competitive is the amigurumi yarn niche?
16 brands and 29 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in amigurumi yarn?
Top complaints mined from reviews: Thickness, Size-Overall, Advertised Vs Actual Product. The return rate is 1.9%.
When does demand for amigurumi yarn peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the amigurumi yarn niche?
Listings span $2.98–$50.13; the average listing price is $14.26 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.