Airplane Model Kits
FailBuyers convert on only 0.6% of searches, so Airplane Model Kits is a Fail.
- Flapen Score
- 49 / 100Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 4649
- Market size
- $103K/yr434K searches / yr
- 90-day growth
- -13.8%search demand this quarter
- Competition
- 34%top-5 click share · 34 brands · 237 sellers
Flapen Score
Airplane Model Kits against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Airplane Model Kits is stronger. Inside it, weaker.
Market
The Airplane Model Kits market on Amazon at a glance
Shoppers on Amazon United States searched for Airplane Model Kits 434K times last year and spent an estimated $103K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.
- Searches, last 12 months
- 434K
- Growth, 90 days vs prior 90
- -13.8%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $103Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- model airplane kit90K searches a year
02 · Price
A sale here is worth $37.68.
Listings sell for $37.68 on average, from $9.24 to $228.64. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $37.68 that is $0 to $4K a year per listing.
- Average price
- $37.68inside the $15 to $100 sweet spot
- Price range
- $9.24–$228.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #748 within Model & Hobby Building. It carries 560 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #748in Model & Hobby Building
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 560per listing
- Listings tracked
- 67
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Airplane Model Kits products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SEBUNAS F-14 Tomcat 3D Quick Build Model Kit Fighter Jet Aircraft Puzzle Precision DIY Military Aircraft Building Kit for Adults Collectible Display Aviation Hobby STEM Engineering Gift
- Price
- $20.40
- Rating
- 4.4/5
- Reviews
- 663
- Age
- 1y ago

Revell 1:48 A10 Warthog (85-5521)
- Price
- $36.94
- Rating
- 4.4/5
- Reviews
- 884
- Age
- 24y ago

Revell Corsair F4U-4 1: 48 Scale Green
- Price
- $26.04
- Rating
- 4.5/5
- Reviews
- 1,333
- Age
- 21y ago

Revell 1: 48 B25J Mitchell Brown
- Price
- $38.19
- Rating
- 4.5/5
- Reviews
- 1,164
- Age
- 24y ago

ACADEMY ACA12402 Model Kit Various for ages 14+
- Price
- $16.63
- Rating
- 4.3/5
- Reviews
- 219
- Age
- 21y ago
Trending
estimated 90-day click momentum
Lwjhzywl 1/72 Scale F-14 Tomcat Model Fighter Jet - Highly Detailed Military Aircraft Display Model Collectable Plane for Aviation Enthusiasts and History Fans (Black)
- Price
- $16.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 9mo ago

ROKR 3D Puzzles for Adults Space Shuttle Interactive DIY Building Model with Lighting Airplane Wooden Puzzles Desk Decor Engineering Gifts for Adults Men Teens 14+ STEM Project
- Price
- $67.99
- Rating
- 4.6/5
- Reviews
- 242
- Age
- 10mo ago

SEBUNAS 1:72 Scale A-10 Thunderbolt II Warthog Highly Detailed Plastic Assembly Model Kit Accurate Reproduction with Paint Scheme Collectors Choice Gift for Adults and Kids(43PCS)
- Price
- $19.82
- Rating
- 4.4/5
- Reviews
- 663
- Age
- 1y ago

Premium Hobbies P-51B & Bf109 G-6 European Theater 1:72 Plastic Model Airplane Kit Twin Pack 138V
- Price
- $29.71
- Rating
- 4.0/5
- Reviews
- 31
- Age
- 4y ago

Revell 1:48 A10 Warthog (85-5521)
- Price
- $36.94
- Rating
- 4.4/5
- Reviews
- 884
- Age
- 24y ago
Newest
by launch date
Lwjhzywl 1/72 Scale F-14 Tomcat Model Fighter Jet - Highly Detailed Military Aircraft Display Model Collectable Plane for Aviation Enthusiasts and History Fans (Black)
- Price
- $16.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 9mo ago

ROKR 3D Puzzles for Adults Space Shuttle Interactive DIY Building Model with Lighting Airplane Wooden Puzzles Desk Decor Engineering Gifts for Adults Men Teens 14+ STEM Project
- Price
- $67.99
- Rating
- 4.6/5
- Reviews
- 242
- Age
- 10mo ago

SEBUNAS 1:72 Scale A-10 Thunderbolt II Warthog Highly Detailed Plastic Assembly Model Kit Accurate Reproduction with Paint Scheme Collectors Choice Gift for Adults and Kids(43PCS)
- Price
- $19.82
- Rating
- 4.4/5
- Reviews
- 663
- Age
- 1y ago

SEBUNAS F-14 Tomcat 3D Quick Build Model Kit Fighter Jet Aircraft Puzzle Precision DIY Military Aircraft Building Kit for Adults Collectible Display Aviation Hobby STEM Engineering Gift
- Price
- $20.40
- Rating
- 4.4/5
- Reviews
- 663
- Age
- 1y ago

SEBUNAS 1:100 Scale F-22 Raptor Fighter Jet Quick Build Model Kit Plastic Millitary F22 Toy Airplane Assembly Aircraft Model with Stand Gift for Kids (22PCS)
- Price
- $18.08
- Rating
- 4.4/5
- Reviews
- 663
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.
Brands
34 rising
Sellers
237
Est. top-5 brand share
71%
Top 20: 94%
Est. top-5 click share
34%
Top 20: 68%
Open market
25%
- Revell29%
- SEBUNAS17%
- ACADEMY HOBBY MODEL KITS13%
- TAMIYA7%
- PH Premium Hobbies5%
- LEGO4%
Demand
Airplane Model Kits search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Airplane Model Kits search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- model airplane kit90K/yr
- airplane model kits63K/yr
- model airplane kits for adults59K/yr
- model plane kit43K/yr
- model planes for adults23K/yr
- plane model kit21K/yr
- model airplane kits18K/yr
- aircraft model kits13K/yr
- airplane models for adults15K/yr
- model airplanes for adults13K/yr
Reviews and returns
What reviews say buyers love and hate about Airplane Model Kits
We read the reviews and the return reasons for every product selling here.
“Very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Airplane Model Kits questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









