Adult Coloring Book with Markers
FailDemand is soft, at -15.7% this quarter, so Adult Coloring Book with Markers is a Fail.
- Flapen Score
- 41 / 100Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 4641
- Market size
- $77K/yr93K searches / yr
- 90-day growth
- -15.7%search demand this quarter
- Competition
- 70%top-5 click share · 14 brands · 17 sellers
Flapen Score
Adult Coloring Book with Markers against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Adult Coloring Book with Markers is stronger. Inside it, weaker.
Market
The Adult Coloring Book with Markers market on Amazon at a glance
Shoppers on Amazon United States searched for Adult Coloring Book with Markers 93K times last year and spent an estimated $77K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 4.5% of those searches ended in a purchase.
Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.
- Searches, last 12 months
- 93K
- Growth, 90 days vs prior 90
- -15.7%
- Conversion, latest week
- 4.5%
- Market size, estimated
- $77Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- adult coloring book with markers37K searches a year
02 · Price
A sale here is worth $18.52.
Listings sell for $18.52 on average, from $8.51 to $28.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.52 that is $2K to $5K a year per listing.
- Average price
- $18.52inside the $15 to $100 sweet spot
- Price range
- $8.51–$28.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #995 within Paper & Paper Crafts. It carries 2,130 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 18.9%
- Average rank
- #995in Paper & Paper Crafts
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 2,130per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Adult Coloring Book with Markers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
17
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
16%
- Brand 142%
- Brand 219%
- Brand 39%
- Brand 44%
- Brand 54%
- Brand 64%
- Open — no brand owns it (8 brands, 16%)
Demand
Adult Coloring Book with Markers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Adult Coloring Book with Markers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- adult coloring book with markers37K/yr
- coloring books for adults with markers18K/yr
- adult coloring book for women with markers12K/yr
- adult coloring books with markers9K/yr
- adult coloring book and markers set10K/yr
- adult coloring book and markers6K/yr
Reviews and returns
What reviews say buyers love and hate about Adult Coloring Book with Markers
We read the reviews and the return reasons for every product selling here.
“losing all the color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Adult Coloring Book with Markers questions
Answered from the same tracked data.









