Acrylic Gouache
FailThe top 5 brands take 96% of clicks, so Acrylic Gouache is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $95K/yr105K searches / yr
- 90-day growth
- -5.4%search demand this quarter
- Competition
- 52%top-5 click share · 8 brands · 61 sellers
Flapen Score
Acrylic Gouache against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Acrylic Gouache is stronger. Inside it, weaker.
Market
The Acrylic Gouache market on Amazon at a glance
Shoppers on Amazon United States searched for Acrylic Gouache 105K times last year and spent an estimated $95K. The top 5 brands take 96% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -5.4%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $95Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- acrylic gouache39K searches a year
02 · Price
A sale here is worth $34.36.
Listings sell for $34.36 on average, from $8.93 to $80.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $34.36 that is $3K to $9K a year per listing.
- Average price
- $34.36inside the $15 to $100 sweet spot
- Price range
- $8.93–$80.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1,411 within Painting. It carries 795 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #1,411in Painting
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 795per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Acrylic Gouache products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Turner acrylic gouache 24 colors set school (japan import) by Turner color
- Price
- $27.50
- Rating
- 4.6/5
- Reviews
- 2,259
- Age
- 13y ago

Holbein Acrylic Designer Gouache - Set of 18 12 ml Tubes
- Price
- $49.14
- Rating
- 4.7/5
- Reviews
- 164
- Age
- 9y ago

Turner Acryl Gouache Yusuke Nakamura 40th Anniversary Set of 12 11ml Tubes (limited edition)
- Price
- $17.56
- Rating
- 4.7/5
- Reviews
- 198
- Age
- 7y ago

Holbein Acryla Gouache Colors School Set Of 12
- Price
- $33.30
- Rating
- 4.7/5
- Reviews
- 148
- Age
- 10y ago

ARTEZA Acrylic Gouache Paint Set 36 Colors in 22 ml Tubes Opaque Matte Acrylic Paints for Illustration Design Layering Canvas and Mixed Media
- Price
- $32.91
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 4y ago
Trending
estimated 90-day click momentum![Turner Acrylic Paint Set Artist Acryl Gouache - Super Concentrated Vibrant Acrylics Fast Drying Velvety Matte Finish - [Set of 24 | 20 ml Tubes]](https://m.media-amazon.com/images/I/41buijJtthL.jpg)
Turner Acrylic Paint Set Artist Acryl Gouache - Super Concentrated Vibrant Acrylics Fast Drying Velvety Matte Finish - [Set of 24 | 20 ml Tubes]
- Price
- $44.81
- Rating
- 4.7/5
- Reviews
- 658
- Age
- 15y ago

Turner Acryl Gouache Yusuke Nakamura Set of 12 11ml Tubes
- Price
- $16.11
- Rating
- 4.6/5
- Reviews
- 2,259
- Age
- 5y ago

ARTEZA Acrylic Gouache Paint Set 36 Colors in 22 ml Tubes Opaque Matte Acrylic Paints for Illustration Design Layering Canvas and Mixed Media
- Price
- $32.91
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 4y ago

HOLBEIN ACRYLIC GOUACHE Made in Japan Acrylic Gouache (Opaque Acrylic Resin Paint) 0.7 fl oz (20 ml) Pastel Color 12 Color Set
- Price
- $70.66
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 2y ago

Turner Acryl Gouache Yusuke Nakamura 40th Anniversary Set of 12 11ml Tubes (limited edition)
- Price
- $17.56
- Rating
- 4.7/5
- Reviews
- 198
- Age
- 7y ago
Newest
by launch date
SUI Gouache Professional Artist Acrylic Gouache Paint Set 24-Color Premium Set (20ml Tubes) | High-Opacity Satin Finish Acrylic Gouache for Illustrators Designers & Fine Art Painting
- Price
- $64.43
- Rating
- 3.8/5
- Reviews
- 21
- Age
- 1y ago

HOLBEIN ACRYLIC GOUACHE Made in Japan Acrylic Gouache (Opaque Acrylic Resin Paint) 0.7 fl oz (20 ml) Pastel Color 12 Color Set
- Price
- $70.66
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 2y ago

HIMI Twin Cup Jelly Gouache Paint Set with 3 Paint Brushes 36 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Purple Case)
- Price
- $22.73
- Rating
- 4.6/5
- Reviews
- 1,112
- Age
- 2y ago

ARTEZA Acrylic Gouache Paint Set 36 Colors in 22 ml Tubes Opaque Matte Acrylic Paints for Illustration Design Layering Canvas and Mixed Media
- Price
- $32.91
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 4y ago

Holbein Acrylic Gouache Rebecca Greens 12 Color Set Collection
- Price
- $80.04
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
61
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 92%
Open market
2%
- Turner Colour Works45%
- Holbein39%
- ARTEZA7%
- Liquitex4%
- ABEIER2%
- SUI Gouache2%
- Open — no brand owns it (2 brands, 2%)
Demand
Acrylic Gouache search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Acrylic Gouache search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- acrylic gouache39K/yr
- holbein acrylic gouache24K/yr
- turner acrylic gouache10K/yr
- acrylic gouache paint9K/yr
- acryla gouache8K/yr
- holbein acryla gouache6K/yr
- turner gouache5K/yr
- acrylic gouache paint sets4K/yr
Reviews and returns
What reviews say buyers love and hate about Acrylic Gouache
We read the reviews and the return reasons for every product selling here.
“Not sure if these color were actually good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Acrylic Gouache questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









