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Acrylic Gouache

Fail

The top 5 brands take 96% of clicks, so Acrylic Gouache is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$95K/yr105K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
52%top-5 click share · 8 brands · 61 sellers

Flapen Score

Acrylic Gouache against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Acrylic Gouache is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Acrylic Gouache market on Amazon at a glance

Shoppers on Amazon United States searched for Acrylic Gouache 105K times last year and spent an estimated $95K. The top 5 brands take 96% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
2.6%
Market size, estimated
$95Ka year
Peak month
January1.3× the quietest month
Top search term
acrylic gouache39K searches a year

02 · Price

A sale here is worth $34.36.

Listings sell for $34.36 on average, from $8.93 to $80.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $34.36 that is $3K to $9K a year per listing.

Average price
$34.36inside the $15 to $100 sweet spot
Price range
$8.93–$80.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$9K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1,411 within Painting. It carries 795 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#1,411in Painting
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
795per listing
Listings tracked
27

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Acrylic Gouache products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 flat

Sellers

61

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

2%

  • Brand 145%
  • Brand 239%
  • Brand 37%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Acrylic Gouache search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Acrylic Gouache search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • acrylic gouache39K/yr
  • holbein acrylic gouache24K/yr
  • turner acrylic gouache10K/yr
  • acrylic gouache paint9K/yr
  • acryla gouache8K/yr
  • holbein acryla gouache6K/yr
  • turner gouache5K/yr
  • acrylic gouache paint sets4K/yr

Reviews and returns

What reviews say buyers love and hate about Acrylic Gouache

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Color”
20%of negative reviews mention “Color”
1.1%of orders come back
“Not sure if these color were actually good”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Acrylic Gouache questions

Answered from the same tracked data.