9x12 Sketchbook
FailThe top 5 brands take 100% of clicks, so 9x12 Sketchbook is a Fail.
- Flapen Score
- 39 / 100Ranks 3,666 of 4,656 Arts, Crafts & Sewing niches · −7 vs the category median of 4639
- Market size
- $242K/yr346K searches / yr
- 90-day growth
- -22.4%search demand this quarter
- Competition
- 60%top-5 click share · 5 brands · 70 sellers
Flapen Score
9x12 Sketchbook against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, 9x12 Sketchbook is stronger. Inside it, weaker.
Market
The 9x12 Sketchbook market on Amazon at a glance
Shoppers on Amazon United States searched for 9x12 Sketchbook 346K times last year and spent an estimated $242K. All 5 brands take every click. Demand peaks in Jan–Aug–Sep. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.
- Searches, last 12 months
- 346K
- Growth, 90 days vs prior 90
- -22.4%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $242Ka year
- Peak month
- August8.5× the quietest month
- Top search term
- strathmore sketchbook90K searches a year
02 · Price
A sale here is worth $12.05.
Listings sell for $12.05 on average, from $6.39 to $23.38. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $12.05 that is $12K to $15K a year per listing.
- Average price
- $12.05under the $15 to $100 sweet spot
- Price range
- $6.39–$23.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $12K–$15K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #112 within Art Paper. It carries 10,449 reviews at 4.77 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #112in Art Paper
- Average rating
- 4.77 starsAmazon United States average 4.42 stars
- Average reviews
- 10,449per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top 9x12 Sketchbook products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
0%
- Brand 178%
- Brand 26%
- Brand 36%
- Brand 45%
- Brand 55%
Demand
9x12 Sketchbook search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug, Sep · busiest ÷ quietest = 8.5×
Search terms
Top 9x12 Sketchbook search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- strathmore sketchbook90K/yr
- strathmore29K/yr
- 9x12 sketchbook58K/yr
- strathmore 400 series7K/yr
- sketchbook 9x1237K/yr
- strathmore 400 series sketch pad18K/yr
- sketch book 9x1235K/yr
- strathmore 4008K/yr
- sketch pad 9x1211K/yr
- 9 x 12 sketchbook12K/yr
Reviews and returns
What reviews say buyers love and hate about 9x12 Sketchbook
We read the reviews and the return reasons for every product selling here.
“breaks a lot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 9x12 Sketchbook questions
Answered from the same tracked data.









