8x10 Matted to 5x7
FailShoppers spend an estimated $28K a year here, so 8x10 Matted to 5x7 is a Fail.
- Flapen Score
- 45 / 100Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 4645
- Market size
- $28K/yr32K searches / yr
- 90-day growth
- +13.5%search demand this quarter
- Competition
- 50%top-5 click share · 14 brands · 18 sellers
Flapen Score
8x10 Matted to 5x7 against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, 8x10 Matted to 5x7 is stronger. Inside it, weaker.
Market
The 8x10 Matted to 5x7 market on Amazon at a glance
Shoppers on Amazon United States searched for 8x10 Matted to 5x7 32K times last year and spent an estimated $28K. The top 5 brands take 69% of clicks. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- +13.5%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $28Ka year
- Peak month
- September2.3× the quietest month
- Top search term
- 8x10 matted to 5x720K searches a year
02 · Price
A sale here is worth $12.89.
Listings sell for $12.89 on average, from $5.61 to $48.32. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $12.89 that is $0 to $1K a year per listing.
- Average price
- $12.89under the $15 to $100 sweet spot
- Price range
- $5.61–$48.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #49 within Picture Framing. It carries 5,982 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #49in Picture Framing
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 5,982per listing
- Listings tracked
- 25
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top 8x10 Matted to 5x7 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Egofine 8x10 White Picture Mats Pack of 6 Frame Mattes for 5x7 Pictures Acid Free 1.2mm Thickness with Core Bevel Cut
- Price
- $7.05
- Rating
- 4.6/5
- Reviews
- 1,861
- Age
- 1y ago

Prudiut 15 Pack 8x10 Picture Mats Mixed Colors Frame Mattes for 5x7 Pictures Photo Frame Mat Core Bevel Cut Mat Board Show Kit for Photos Prints Artworks
- Price
- $8.86
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 1y ago

upsimples 8x10 Picture Frame Display Pictures 5x7 with Mat or 8x10 Without Mat Wall Hanging Photo Frame Black 1 Pack
- Price
- $5.81
- Rating
- 4.5/5
- Reviews
- 40,486
- Age
- 4y ago

decorUhome 8x10 Picture Frame Display Pictures 5x7 with Mat or 8x10 without Mat Wall & Tabletop Display Photo Frame Black 1 Pack
- Price
- $5.61
- Rating
- 4.5/5
- Reviews
- 2,778
- Age
- 2y ago

Picture Mats 8 x 10 for 5 x 7 Pictures Acid Free White Core Bevel Cut Frame Mattes for Display Art Measuring Cream
- Price
- $6.33
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 1y ago
Trending
estimated 90-day click momentum
10 Pack 8x10 Inches Picture Frame MatsAcid-Free Photo Frame Mat with 45 Bevel Cut for 5x7 Pictures Picture Matting for Artwork and Home Decor
- Price
- $7.87
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 3y ago

Picture Mats 8 x 10 for 5 x 7 Pictures Acid Free White Core Bevel Cut Frame Mattes for Display Art Measuring White
- Price
- $6.41
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 1y ago

Golden State Art 8x10 Ornate Picture Frame for 5x7 Photo with Mat or 8 x 10 Prints without Mat Real Glass Wall & Tabletop Display(Color:Green Gold)
- Price
- $17.11
- Rating
- 4.8/5
- Reviews
- 559
- Age
- 2y ago

ZBEIVAN 8x10 Black Picture Mats with Core Bevel Cut Frame Mattes for 5x7 Pictures - Pack of 5
- Price
- $6.89
- Rating
- 4.5/5
- Reviews
- 246
- Age
- 2y ago

Prudiut 15 Pack 8x10 White Picture Mats Frame Mattes for 5x7 Pictures Photo Frame Mat Core Bevel Cut Mat Board Show Kit for Photos Prints Artworks
- Price
- $8.81
- Rating
- 4.6/5
- Reviews
- 856
- Age
- 3y ago
Newest
by launch date
Picture Mats 8 x 10 for 5 x 7 Pictures Acid Free White Core Bevel Cut Frame Mattes for Display Art Measuring Cream
- Price
- $6.33
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 1y ago

Picture Mats 8 x 10 for 5 x 7 Pictures Acid Free White Core Bevel Cut Frame Mattes for Display Art Measuring White
- Price
- $6.41
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 1y ago

Prudiut 15 Pack 8x10 Picture Mats Mixed Colors Frame Mattes for 5x7 Pictures Photo Frame Mat Core Bevel Cut Mat Board Show Kit for Photos Prints Artworks
- Price
- $8.86
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 1y ago

wallwisy 8x10 Picture Frame Solid Oak Wood 8x10 Photo Frame with Mat to 5x7 10x8 Picture Frames for Wall and Tabletop Display Natural Oak 8 x 10 Frame Set of 1
- Price
- $9.92
- Rating
- 4.6/5
- Reviews
- 940
- Age
- 1y ago

Egofine 8x10 White Picture Mats Pack of 6 Frame Mattes for 5x7 Pictures Acid Free 1.2mm Thickness with Core Bevel Cut
- Price
- $7.05
- Rating
- 4.6/5
- Reviews
- 1,861
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
18
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 94%
Open market
24%
- Egofine25%
- Prudiut16%
- upsimples11%
- Golden State Art10%
- uxcell8%
- ZBEIVAN7%
Demand
8x10 Matted to 5x7 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.3×
Search terms
Top 8x10 Matted to 5x7 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 8x10 matted to 5x720K/yr
- 5x7 mat for 8x10 frame8K/yr
- photo mats 8x10 for 5x74K/yr
- picture mats 8x10 for 5x7209/yr
Reviews and returns
What reviews say buyers love and hate about 8x10 Matted to 5x7
We read the reviews and the return reasons for every product selling here.
“Seems cheap looking and quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 8x10 Matted to 5x7 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









