How competitive is the 6 X 24 Inch Quilting Ruler niche on Amazon United States?

10 brands and 42 sellers compete in 6 X 24 Inch Quilting Ruler on Amazon United States. The top 5 6 X 24 Inch Quilting Ruler products take 56% of clicks and its top 5 brands hold 95% of demand.

What do buyers complain about in 6 X 24 Inch Quilting Ruler?

6 X 24 Inch Quilting Ruler buyers on Amazon United States complain most about Functionality-Overall, Grip, Size-Overall, the themes mined from the niche's reviews. Its return rate is 1.2%.

What does it cost to enter the 6 X 24 Inch Quilting Ruler niche?

6 X 24 Inch Quilting Ruler sells for $19.45 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $6.30–$45.67. The average incumbent carries 2,534 reviews — the moat a new listing must climb.

6 X 24 Inch Quilting Ruler

brand-locked demand (top 5 brands take 95% of clicks) — 6 X 24 Inch Quilting Ruler doesn't clear our bar today.

Flapen Score

Skip it

Ranks 3,508 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 47

This niche Category average · 4,656 niches

Is 6 X 24 Inch Quilting Ruler profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 6 X 24 Inch Quilting Ruler is a $84K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov. Verdict: Skip it — 41/100.

6 X 24 Inch Quilting Ruler: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.6% over the last 90 days and 5.7% of searches end in a purchase.

$84K

revenue / yr

Units sold / yr5K

Search volume / yr-19.6%76K

Conversion rate5.7%

Avg price$19.45

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

open market share

Brands · sellers10 · 42

Top-5 product click share56%

Open market5%

Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 30 products

Top 6 X 24 Inch Quilting Ruler products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Omnigrip 6 x 24 Non-Slip Rectangle Quilting Ruler by Omnigrid

Price: $30.45
Rating: 4.8/5
Reviews: 7,617
Age: 22y ago

Omnigrid Square Quilting Ruler Value Pack (2-1/2 4-1/2 6-1/2 9-1/2)

Price: $28.07
Rating: 4.8/5
Reviews: 3,635
Age: 22y ago

Omnigrip 2-1/2 x 12-1/2 Non-Slip Rectangle Quilting Ruler by Omnigrid

Price: $14.01
Rating: 4.8/5
Reviews: 7,617
Age: 13y ago

Omnigrid 6 x 24 Rectangle Quilting and Sewing Ruler

Price: $25.89
Rating: 4.8/5
Reviews: 7,349
Age: 17y ago

Omnigrid R125 Quilters Square 12-1/2 x 12-1/2-Inch

Price: $17.76
Rating: 4.9/5
Reviews: 2,978
Age: 17y ago

Newest

by launch date

Quilting Kit with Quilting Ruler Holder Rotary Cutter Curved Corner Cutter Quilting Ruler Slotted Quilting Ruler Arcs Fans Quilt Circle Cutter Ruler Non Slip Ruler Grip Rings Heat Erasable Pens

Price: $38.08
Rating: 4.4/5
Reviews: 16
Age: 7mo ago

Quilting Rulers Sewing Ruler Acrylic Quilting Ruler Templates Precision Cutting Tools for Patchwork Fabric Sewing Supplies Purple(6X17 3X16 1.5X12 1X11)

Price: $8.59
Rating: 4.8/5
Reviews: 364
Age: 9mo ago

Quilting Ruler Quilting Templates Sewing Quilt Rulers Acrylic Curved Corner Cutter Precision Fabric Cutting Patchwork Tool for Quilting Sewing Craft DIY Projects Yellow 6x17

Price: $6.30
Rating: 4.8/5
Reviews: 789
Age: 1y ago

Omnigrip 6 x 24 Non-Slip Rectangle Quilting Ruler by Omnigrid (Pack of 3)

Price: $25.83
Rating: 4.0/5
Reviews: 11
Age: 2y ago

Omnigrip 12-1/2 x 12-1/2 Non-Slip Square Quilting Ruler by Omnigrid

Price: $17.63
Rating: 4.8/5
Reviews: 197
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

56%

Top 20: 91%

Open market

Omnigrid87%
Tsxioua3%
BSGOGO2%
Chrome Cherry1%
HUOYOGER1%
Secai1%
Open — no brand owns it (4 brands, 3%)

6 X 24 Inch Quilting Ruler demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume76KCVR5.7%Products30Brands10Top 5 Brands95%OOS Rate0.0%Rating4.7★Reviews2,534Avg BSR#123

Peak months: Nov · busiest ÷ quietest = 1.5×

Top 6 X 24 Inch Quilting Ruler search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

omnigrid quilting rulers33K/yr -18.9%3.8% conv.
omnigrid12K/yr -11.1%2.1% conv.
omnigrip quilting rulers8K/yr -17.7%3.9% conv.
omnigrid rulers5K/yr -29.4%2.3% conv.
omnigrid ruler5K/yr -21.3%3.4% conv.
2 1/2 inch quilting ruler5K/yr -36.5%5.2% conv.
2.5 inch quilting ruler4K/yr -17.8%5.1% conv.
omnigrip3K/yr -16.9%4.0% conv.

What reviews say buyers love and hate about 6 X 24 Inch Quilting Ruler

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews

Quality-Overall16%

“Great price and quality, accurate and awesome readability”

Value For Money15%

“Good value”

Size-Overall12%

“Just the right size”

Advertised Vs Actual Product10%

“As advertised”

Strength7%

“Very Sturdy”

What buyers complain about

64% of reviews

Functionality-Overall13%

“Doesnt entirely serve your purpose”

Grip12%

“Usually my thumb bridged over the pen starts to go numb from the tightness of my grip”

Size-Overall9%

“And unusual sizes”

Color6%

“The color is a problem for me”

Quality-Overall5%

“There is nothing really exciting about this set though; the cutter, the markers, the storage tray, they aren't of that high of quality and anyone quilting probably already has better quality of these products”

6 X 24 Inch Quilting Ruler return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

55%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

40%

2Grip

11%

3Value For Money

10%

4Defective Material/Parts

5Advertised Vs Actual Product

Common 6 X 24 Inch Quilting Ruler questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 6 X 24 Inch Quilting Ruler 41/100 on Amazon United States — Skip it. The niche generates $84K/yr across 30 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -19.6% over the last 90 days.