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6 Hole Punch

soft demand (-27.8% this quarter) — 6 Hole Punch doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 3,148 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 47

Market size 31Growth 11Conversion 48Competition 39Returns 45Price range 55Avg price 80Brand share 44Review moat 67Quality gap 67
This niche Category average · 4,656 niches

Is 6 Hole Punch profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 6 Hole Punch is a $141K/yr Amazon United States market (216K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan. Verdict: Skip it — 43/100.

6 Hole Punch: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -27.8% over the last 90 days and 3.9% of searches end in a purchase.

$141K

revenue / yr

Units sold / yr10K
Search volume / yr-27.8%216K
Conversion rate3.9%
Avg price$16.94

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers14 · 29
Top-5 product click share61%
Open market21%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement95%
New entrants (1y)6· 0 succeeded
Avg rating4.3★
Avg reviews831

Top 6 Hole Punch products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

$0$7K$14K$21K$28K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

29

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

  • WORKLION32%
  • Zofly14%
  • LYHLYA14%
  • BiraBira10%
  • Officemate8%
  • Ksheria5%
  • Open — no brand owns it (8 brands, 16%)

6 Hole Punch demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume216KCVR3.9%Products19Brands14Top 5 Brands79%OOS Rate0.0%Rating4.3★Reviews831Avg BSR#455
13K8KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.5×

Top 6 Hole Punch search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • a5 hole punch44K/yr
  • 6 hole punch41K/yr
  • a6 hole punch24K/yr
  • a5 hole punch 6 ring23K/yr
  • a5 6 hole punch14K/yr
  • 6 ring hole punch12K/yr
  • 6 hole punch for a5 planner6K/yr
  • a5 6 ring hole punch7K/yr
  • a6 hole puncher8K/yr
  • a7 hole punch6K/yr

What reviews say buyers love and hate about 6 Hole Punch

What buyers mention most, as a share of all reviews.

What buyers love

65% of reviews
Quality-Overall10%

The quality of this puncher is good

Adjustability/Rotatability/Reclining10%

I love that its an adjustable

Efficiency9%

Works well and cute to boot

Functionality-Overall6%

The adjustable lever works well

Strength6%

seems very sturdy

What buyers complain about

56% of reviews
Durability11%

it broke apart

Paper Compatibility9%

It did not work for an A5 size paper

Paper Quality7%

I had to get another one because I broke it because my guess would be the paper was too thick

Size-Overall6%

Not sized correctly

Instructions/User Manual/Troubleshooting6%

Honestly took me a minute to figure out how to use it

6 Hole Punch return rate & reasons

Why buyers send it back, as a share of all return requests.

3.4%

Return rate

45%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
28%
2Functionality-Overall
10%
3Advertised Vs Actual Product
10%
4Paper Compatibility
9%
5Value For Money
7%

Common 6 Hole Punch questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 6 Hole Punch 43/100 on Amazon United States — Skip it. The niche generates $141K/yr across 19 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -27.8% over the last 90 days.
Search demand for 6 Hole Punch on Amazon United States peaks in Jan, where the busiest month runs 2.5× the quietest.