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6 Hole Punch

Fail

Demand is soft, at -27.8% this quarter, so 6 Hole Punch is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$141K/yr216K searches / yr
90-day growth
-27.8%search demand this quarter
Competition
61%top-5 click share · 14 brands · 29 sellers

Flapen Score

6 Hole Punch against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, 6 Hole Punch is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 6 Hole Punch market on Amazon at a glance

Shoppers on Amazon United States searched for 6 Hole Punch 216K times last year and spent an estimated $141K. The top 5 brands take 79% of clicks. Demand peaks in Jan. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.

Searches, last 12 months
216K
Growth, 90 days vs prior 90
-27.8%
Conversion, latest week
3.9%
Market size, estimated
$141Ka year
Peak month
January2.5× the quietest month
Top search term
a5 hole punch44K searches a year

02 · Price

A sale here is worth $16.94.

Listings sell for $16.94 on average, from $11.47 to $19.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $16.94 that is $4K to $8K a year per listing.

Average price
$16.94inside the $15 to $100 sweet spot
Price range
$11.47–$19.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #455 within Paper & Paper Crafts. It carries 831 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#455in Paper & Paper Crafts
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
831per listing
Listings tracked
19

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top 6 Hole Punch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

29

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

  • Brand 132%
  • Brand 214%
  • Brand 314%
  • Brand 410%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (8 brands, 16%)

Demand

6 Hole Punch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.5×

Search terms

Top 6 Hole Punch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • a5 hole punch44K/yr
  • 6 hole punch41K/yr
  • a6 hole punch24K/yr
  • a5 hole punch 6 ring23K/yr
  • a5 6 hole punch14K/yr
  • 6 ring hole punch12K/yr
  • 6 hole punch for a5 planner6K/yr
  • a5 6 ring hole punch7K/yr
  • a6 hole puncher8K/yr
  • a7 hole punch6K/yr

Reviews and returns

What reviews say buyers love and hate about 6 Hole Punch

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Durability”
3.4%of orders come back
“it broke apart”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 6 Hole Punch questions

Answered from the same tracked data.