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4x6 Cardstock

Fail

The products selling today already average 4.7★, so 4x6 Cardstock is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$143K/yr172K searches / yr
90-day growth
+7.8%search demand this quarter
Competition
68%top-5 click share · 18 brands · 52 sellers

Flapen Score

4x6 Cardstock against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, 4x6 Cardstock is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 4x6 Cardstock market on Amazon at a glance

Shoppers on Amazon United States searched for 4x6 Cardstock 172K times last year and spent an estimated $143K. The top 5 brands take 73% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
+7.8%
Conversion, latest week
7.8%
Market size, estimated
$143Ka year
Peak month
May1.5× the quietest month
Top search term
4x6 cardstock67K searches a year

02 · Price

A sale here is worth $10.73.

Listings sell for $10.73 on average, from $5.72 to $19.03. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $10.73 that is $5K to $8K a year per listing.

Average price
$10.73under the $15 to $100 sweet spot
Price range
$5.72–$19.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$5K–$8K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #127 within Paper & Paper Crafts. It carries 1,798 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#127in Paper & Paper Crafts
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
1,798per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top 4x6 Cardstock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

52

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

68%

Top 20: 97%

Open market

22%

  • Brand 122%
  • Brand 218%
  • Brand 316%
  • Brand 410%
  • Brand 57%
  • Brand 65%

Demand

4x6 Cardstock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top 4x6 Cardstock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4x6 cardstock67K/yr
  • 4x6 paper25K/yr
  • card stock 4 x 615K/yr
  • 4x6 cardstock paper14K/yr
  • cardstock 4x69K/yr
  • 4 x 6 cardstock7K/yr
  • 4x6 card stock7K/yr
  • 4 x 6 paper4K/yr
  • 4x6 cardstock paper for printing4K/yr
  • a6 cardstock4K/yr

Reviews and returns

What reviews say buyers love and hate about 4x6 Cardstock

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Thickness”
1.9%of orders come back
“This was not much thicker than regular paper”
A buyer, on “Thickness”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 4x6 Cardstock questions

Answered from the same tracked data.