464 Soy Wax for Candle Making
a concentrated shelf (top 5 take 79% of clicks) — 464 Soy Wax for Candle Making doesn't clear our bar today.
Flapen Score
Ranks 4,039 of 4,656 Arts, Crafts & Sewing niches · −10 vs the category median of 47
Is 464 Soy Wax for Candle Making profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 464 Soy Wax for Candle Making is a $85K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Feb–Nov. Verdict: Skip it — 37/100.
464 Soy Wax for Candle Making: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.4% over the last 90 days and 4.2% of searches end in a purchase.
$85K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 12 products
Top 464 Soy Wax for Candle Making products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
The Candlemakers Store Natural Soy 464 Wax for Candle-Making: 10 lb Flakes 115-120F Melt Point
- Price
- $35.50
- Rating
- 4.5/5
- Reviews
- 1,797
- Age
- 14y ago
Golden Brands 464 Soy Wax 45 poundlb Box Golden Wax 464 Natural Soy Wax Flakes for Candle Making and DIY Projects All-Natural Paraffin-Free Candle Making Supplies by Golden Wax
- Price
- $149.17
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 3y ago
Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts
- Price
- $33.26
- Rating
- 4.6/5
- Reviews
- 6,503
- Age
- 4y ago
American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 25 lbs
- Price
- $84.65
- Rating
- 4.8/5
- Reviews
- 20,967
- Age
- 6y ago
American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs
- Price
- $22.98
- Rating
- 4.8/5
- Reviews
- 20,967
- Age
- 6y ago
Trending
90-day click momentum
Grcdoyvl Pure Soy Wax Flakes DIY Soft Candle Natural Soy Wax for Candle Making 10 lb Bag
- Price
- $29.42
- Rating
- 4.2/5
- Reviews
- 321
- Age
- 3y ago
American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs
- Price
- $22.98
- Rating
- 4.8/5
- Reviews
- 20,967
- Age
- 6y ago
TFC All Natural Premium Soy Flakes Golden Wax 464 Easy to Melt and Measure Candle Making Supplies for DIY Projects and Candle Making Kits (2 LB)
- Price
- $17.14
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 1y ago
Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts
- Price
- $33.26
- Rating
- 4.6/5
- Reviews
- 6,503
- Age
- 4y ago
Golden Brands 464 Soy Wax 45 poundlb Box Golden Wax 464 Natural Soy Wax Flakes for Candle Making and DIY Projects All-Natural Paraffin-Free Candle Making Supplies by Golden Wax
- Price
- $149.17
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 3y ago
Newest
by launch dateTFC All Natural Premium Soy Flakes Golden Wax 464 Easy to Melt and Measure Candle Making Supplies for DIY Projects and Candle Making Kits (2 LB)
- Price
- $17.14
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 1y ago
Grcdoyvl Pure Soy Wax Flakes DIY Soft Candle Natural Soy Wax for Candle Making 10 lb Bag
- Price
- $29.42
- Rating
- 4.2/5
- Reviews
- 321
- Age
- 3y ago
Golden Brands 464 Soy Wax 45 poundlb Box Golden Wax 464 Natural Soy Wax Flakes for Candle Making and DIY Projects All-Natural Paraffin-Free Candle Making Supplies by Golden Wax
- Price
- $149.17
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 3y ago
Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts
- Price
- $33.26
- Rating
- 4.6/5
- Reviews
- 6,503
- Age
- 4y ago
Golden Brand 464 Soy Wax Flakes All Natural Soy Wax Wholesale Wax for Candle Making Supplies (45 LB) White GW-464
- Price
- $144.75
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 falling
Sellers
15
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
6%
- The Candlemaker's Store33%
- Generic24%
- American Soy Organics18%
- Hearth & Harbor10%
- Golden Brand5%
- Ingredients Store4%
- Open — no brand owns it (3 brands, 6%)
464 Soy Wax for Candle Making demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Nov · busiest ÷ quietest = 3.0×
Top 464 Soy Wax for Candle Making search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 464 soy wax for candle making16K/yr
- 464 soy wax8K/yr
- golden brands 464 soy wax4K/yr
- soy wax 4644K/yr
- golden wax 464 soy wax3K/yr
- golden wax 4643K/yr
What reviews say buyers love and hate about 464 Soy Wax for Candle Making
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Great quality wax”
“Easy to use”
“It blended well with fragrance oils”
“Affordable”
“As described”
What buyers complain about
67% of reviews“Sometimes I feel like the soy smell is a bit much”
“It burn only in the middle even with very small glass container very bad product very disappointed never buy again”
“I wish you could get more for your $”
“not as good as other brands”
“However, with this product the color is even just in one side, and in the other side it looks like an uneven melt and the color get more pail and with a separation of product”
464 Soy Wax for Candle Making return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
35%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 464 Soy Wax for Candle Making questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
