sink caddy
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.30avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$7.93–$46.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+21.1%90-day search growth — must beat 0% to launch
Review moat
Bad7,112.2avg incumbent reviews — the moat a new listing must climb
Market size
Bad$0$0/yr · 11K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, sink caddy is a $0/yr Amazon Singapore market (11K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 48/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
sink caddy market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $2K–$5K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #110
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 32%
- Out of stock
- 10.1%
- Avg brand age
- 60 months
- Avg seller age
- 76 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
37
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
44%
Top 20: 90%
Open market
27%
- Cisily19%
- OXO15%
- Joseph Joseph14%
- Simplehuman13%
- Generic7%
- NiHome5%
Demand
Weekly Amazon search volume, last 46 weeks — +21.1% search growth over the last 90 days.Top sink caddy search terms
- sink caddy3K/yr
- sponge holder3K/yr
- kitchen sink caddy864/yr
- sponge holder for kitchen sink1K/yr
- sink organizer518/yr
- kitchen sink organizer1K/yr
- sink organiser708/yr
Top sink caddy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Joseph Joseph Surface Sink Caddy Stainless Steel Sponge Holder Organizer for Kitchen Large Grey
Joseph Joseph$29.124.6★14,132 rev
Cisily Sponge Holder for Kitchen Sink Sink Caddy with High Brush Holder Organzier Rustproof 304 Stainless Steel Dish Organizer Divider Soap Dispenser Storage
Cisily$13.344.6★13,676 rev
simplehuman Slim Sink Caddy Brushed Stainless Steel
Simplehuman$27.154.5★12,340 rev
NONG MO gray carbon steel sponge holder for kitchen sink with automatic draining - durable caddy space-saving kitchen organizers and storage easy to clean organizers and storage
Generic$23.433.5★2 rev
Oxo 13273500 Good Grips Stronghold Suction Sponge Holder Grey
OXO$14.764.5★7,582 rev
Newest
by launch date
SUMFGO Kitchen Sink Sponge Holder - Rustproof 304 Stainless Steel Caddy with High Brush Holder - Dish Organizer Divider for Clean and Tidy Sink (B)
SUMFGO$18.582 rev
NONG MO gray carbon steel sponge holder for kitchen sink with automatic draining - durable caddy space-saving kitchen organizers and storage easy to clean organizers and storage
Generic$23.432 rev
SUMFGO Kitchen Sink Sponge Holder - Rustproof 304 Stainless Steel Caddy with High Brush Holder - Dish Organizer Divider for Clean and Tidy Sink
SUMFGO$16.592 rev
![[Space Saving] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)](https://m.media-amazon.com/images/I/51DWF7bcXeL.jpg)
[Space Saving] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)
LANDNEOO$21.86270 rev
Sinnsally Sponge Holder for Kitchen Sink Caddy Stainless Steel Dish Soap Dispenser Rack Dish Soap Caddy for Kitchen Sink Utensil Holder with Drain for Countertop Kitchen Counter Organizer and Storage
Sinnsally$19.31437 rev
Trending
90-day click momentum[Space Saving] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)
LANDNEOO$21.864.7★
Muji Stainless Steel Sponge Rack
MUJI$7.934.0★
NiHome Black Extendable Over Sink Kitchen Organizer Telescopic Sink Storage Rack with Non-Slip Pads Adjustable Sponge/Brush Rack Drainage ABS Material
NiHome$28.134.4★
RIOMZY Instant Dry Sink Caddy Organizer Water Absorbing Stone Tray for Kitchen Bathroom Countertop Fast Drying Sink Caddy (with Wooden Feet and Natural Loofah Gray)
RIOMZY$27.464.6★
Cisily 2-Tier Kitchen Sink Caddy Organzier Rack with Dish Brush Sponge Holder
Cisily$25.224.6★
What buyers say about sink caddy
What buyers praise and complain about, mined from review topics.What buyers complain about
“is for,no way out the best way to fix it”
“Not worth the price”
“Low Quality”
Top return reasons
Common questions
- Is sink caddy profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +21.1%. Flapen's verdict: Skip it (48/100).
- How competitive is the sink caddy niche?
- 15 brands and 37 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in sink caddy?
- Top complaints mined from reviews: Maintenance And Repair, Value For Money, Quality-Overall. The return rate is 1.4%.
- What does it cost to enter the sink caddy niche?
- Listings span $7.93–$46.38; the average listing price is $21.30 (sweet spot $15–$100). The average incumbent carries 7,112 reviews — the moat a new listing must climb.