How competitive is the Cast Iron Pan niche on Amazon Singapore?

4 brands and 8 sellers compete in Cast Iron Pan on Amazon Singapore. The top 5 Cast Iron Pan products take 48% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Cast Iron Pan niche?

Cast Iron Pan sells for $59.56 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $18.82–$181.16. The average incumbent carries 19,612 reviews — the moat a new listing must climb.

Cast Iron Pan

brand-locked demand (top 5 brands take 100% of clicks) — Cast Iron Pan doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Top 28% of 214 Home niches · +5 vs the category median of 36

This niche Category average · 214 niches

Is Cast Iron Pan profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Cast Iron Pan is a $11K/yr Amazon Singapore market (22K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

Cast Iron Pan: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +58.5% over the last 90 days and 0.8% of searches end in a purchase.

$11K

revenue / yr

Units sold / yr250

Search volume / yr+58.5%22K

Conversion rate0.8%

Avg price$59.56

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 8

Top-5 product click share48%

Open market0%

Avg brand age81 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 30 products

Top Cast Iron Pan products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Lodge 10.25 Inch Cast Iron Pre-Seasoned Skillet Signature Teardrop Handle - Use in the Oven on the Stove on the Grill or Over a Campfire Black

Price: $46.38
Rating: 4.6/5
Reviews: 83,729
Age: 13y ago

Lodge Pre-Seasoned Cast Iron Skillet Set - Set Includes 8 Inch Skillet 10.25 Inch Skillet and 12 inch Skillet - 3 Piece

Price: $106.30
Rating: 4.6/5
Reviews: 839
Age: 2y ago

Lodge EC3D43 Enameled Cast Iron Dutch Oven 3 Quart Red

Price: $95.13
Rating: 4.7/5
Reviews: 35,348
Age: 13y ago

Lodge L5SK3ASHHM41B Cast Iron Skillet with Red Silicone Hot Handle Holder 8-inch Black

Price: $36.74
Rating: 4.7/5
Reviews: 16,277
Age: 11y ago

Lodge L10SK3 Seasoned Cast Iron Skillet 12 Black

Price: $56.37
Rating: 4.4/5
Reviews: 15,148
Age: 2y ago

Newest

by launch date

SUMFGO Cast Iron Skillet with Red Silicone Hot Handle Holder (20cm)

Price: $29.98
Rating: 0.0/5
Reviews: 0
Age: 8mo ago

Lodge L10SK3 Seasoned Cast Iron Skillet 12 Black

Price: $56.37
Rating: 4.4/5
Reviews: 15,148
Age: 2y ago

Lodge Yellowstone Skillet 12

Price: $57.45
Rating: 4.8/5
Reviews: 2,069
Age: 2y ago

Lodge Pre-Seasoned Cast Iron Skillet Set - Set Includes 8 Inch Skillet 10.25 Inch Skillet and 12 inch Skillet - 3 Piece

Price: $106.30
Rating: 4.6/5
Reviews: 839
Age: 2y ago

Lodge Cast Iron Loaf Pan 8.5x4.5 Inch

Price: $34.69
Rating: 4.8/5
Reviews: 4,182
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

48%

Top 20: 89%

Open market

Lodge92%
SUMFGO3%
VICTORIA3%
Crock-Pot2%

Cast Iron Pan demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume22KCVR0.8%Products30Brands4Top 5 Brands100%OOS Rate3.0%Rating4.6★Reviews19,612Avg BSR#77

Top Cast Iron Pan search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

lodge cast iron5K/yr +105.3%0.9% conv.
lodge5K/yr +50.1%0.1% conv.
cast iron5K/yr +64.9%0.5% conv.
cast iron pan6K/yr +22.6%1.3% conv.

What reviews say buyers love and hate about Cast Iron Pan

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Value For Money50%

“Price was also lower than those on Lazada and Shopee”

Cooking Experience25%

“I dont even need to season it”

Quality-Overall25%

“So versatile, amazing quality”

What buyers complain about

100% of reviews

Rusts/Corrodes50%

“Came with rust”

Ease Of Use50%

“this was impossible”

Cast Iron Pan return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

53%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

53%

2Rusts/Corrodes

16%

3Gifting Purpose

11%

4Weight Heavy

11%

5Quality-Overall

Common Cast Iron Pan questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cast Iron Pan 41/100 on Amazon Singapore — Skip it. The niche generates $11K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +58.5% over the last 90 days.

Cast Iron Pan buyers on Amazon Singapore complain most about Rusts/Corrodes, Ease Of Use, the themes mined from the niche's reviews. Its return rate is 0.7%.