Toothpaste

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+16.9%

Conversion, latest week

3.0%

Market size, estimated

$23Ka year

Top search term

toothpaste47K searches a year

Listings sell for $11.65 on average, from $2.02 to $31.85. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.65 that is $3K to $6K a year per listing.

Average price

$11.65under the $15 to $100 sweet spot

Price range

$2.02–$31.85

Amazon Singapore median price

$30.00across 1,590 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.1%of orders · Amazon Singapore median 0.0%

12% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #151 within Health, Household and Personal Care. It carries 5,264 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

12%

Prime listings

93%

Out of stock, average day

21.6%

Average rank

#151in Health, Household and Personal Care

Average rating

4.55 starsAmazon Singapore average 4.47 stars

Average reviews

5,264per listing

Listings tracked

69

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

87 months